In search engine optimization (SEO), the presence of keywords in the body of a page does indeed impact the page's relevance to search engines. Including relevant keywords in the content helps search engines understand what the page is about and can improve the page's chances of ranking for those keywords.
Here are some key points related to keywords in the body of a page:
Relevance: Including keywords that are relevant to the content of the page is crucial. It helps search engines match the user's search query with the content on your page.
Natural Language: Keyword placement should be natural and make sense within the context of the content. Keyword stuffing (overloading the page with keywords) can be penalized by search engines.
User Experience: While optimizing for search engines is important, the ultimate goal is to provide a good user experience. Ensure that the content is valuable, informative, and engaging for the users.
Semantic SEO: Search engines have become more sophisticated in understanding the context and semantics of content. This means that variations of keywords and related terms can also contribute to the page's relevance.
Remember that SEO involves a combination of factors, including on-page optimization, quality of content, website structure, backlinks, and more. It's essential to approach SEO holistically rather than focusing solely on individual elements like keyword placement.
