Hey there! Sorry for any confusion.
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Hey there! Sorry for any confusion.
There are a few possible reasons for this. We would recommend reaching out to us at help@moz.com with your account details so that we can check on your billing status in a non-public forum. Thanks!
Hey there!
We've heard positive feedback from many of our students. If you want to give the training a shot, the first class in the Bootcamp series runs at $49 and can be purchased individually. That may give you a good sense of the content and instruction style. Check out the catalog here: https://academy.moz.com/
Hi there,
Thanks for the question! I can certainly speak to Keyword Explorer's numbers and how we arrived there. We use a number of sources for our volume data, including Keyword Planner, but oftentimes you will see large discrepancies because our data goes through a disambiguation process. As you noticed, Google Keyword Planner currently bundles similar keywords into one overall volume metric. Most people want specific data rather than a grouped number, so we strive to separate out the individual keyword volumes. You can read more about that here: https://moz.com/blog/google-keyword-unplanner-clickstream-data-to-the-rescue
The trouble is that often times you will have one keyword that is responsible for upwards of 95% of the traffic. So, when the data is separated out, it makes the less-trafficked keywords look suspiciously low when in fact their traffic volume is more accurate in our tool.
We have a few additional articles that discuss our volume data compared to Keyword Planner:
https://moz.com/blog/google-keyword-planner-dirty-secrets
https://moz.com/blog/moz-keyword-explorer-vs-google-keyword
I hope that helps clarify things!
Hey there!
Without knowing the example keywords you're looking at, it's hard to check on these, but I can certainly speak to how Moz calculates the Difficulty score! We look at the Difficulty scores of the top 10 rankings sites in the Google SERP. If you're looking at Keyword Explorer, you can head to the SERP analysis section of a keyword report to see exactly which sites those are. If you're seeing something odd with the scores, feel free to reach out to us at help@moz.com with a few keyword examples and we can take a closer look!
For more details on how we calculate our metrics, check out this article in our Help Hub.