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I bet Roger was created by Oatmeal (http://theoatmeal.com/) who used to be part of the SEOmoz team.  I imagine SEOmoz has an in-house designer that uses Adobe Illustrator to create it's icons and such.  Just guessing though.

Will do, thanks!

Thanks - the client doesn't even come up locally for the search - but if you append the state she is in, she ranks on the first page.

I think I'm going to go back and explain that moving up even for a local search is going to bring in substantial more traffic.

Hi,

I have a client, in Maryland, that wants to rank on the first page for "yoga teacher training".  But to my understanding Google (don't know about Yahoo! & Bing at the moment) is prioritizing local listings first based on the user's IP (or preferred city if using a logged in Google Account).

1. Am I right about the priority of local listings?  Is that a common occurrence now?

2. Is it possible for my client to rank for yoga teacher training for someone searching in New York, for example, or is this a huge chalenge?

Thanks for any advice!!

Kindly, Michael

I bet Roger was created by Oatmeal (http://theoatmeal.com/) who used to be part of the SEOmoz team.  I imagine SEOmoz has an in-house designer that uses Adobe Illustrator to create it's icons and such.  Just guessing though.