Hello! 
Great question! Analyzing search intent and relevance is key to outranking competitors. To evaluate these factors, I recommend a multi-step approach:
Keyword Analysis: Use tools like Ahrefs or SEMrush to identify the keywords your competitors are ranking for. Pay attention to the intent behind these keywords (informational, navigational, transactional, etc.) and how well their content addresses that intent.
Content Gap Analysis: Compare your content with your competitors’ by using tools like Ahrefs’ Content Gap or SEMrush’s Content Analyzer. This will help you identify gaps in your content strategy where your competitors might be fulfilling user needs better.
SERP Analysis: Manually review the top-ranking pages for your target keywords. Assess the content’s structure, tone, and user experience. Tools like SurferSEO or Clearscope can assist in evaluating how well the content aligns with user intent by analyzing SERP data.
Engagement Metrics: Look at the engagement levels (bounce rate, time on page, social shares) of your competitors' content using tools like SimilarWeb or BuzzSumo. Higher engagement often indicates better alignment with search intent.
Network Attached Storage (NAS) for Data Organization: When dealing with large volumes of competitor data, consider using a Network Attached Storage (NAS) system. NAS offers scalable storage and easy access for your entire team, ensuring that all data, reports, and analyses are organized and easily accessible. It’s a secure and efficient way to manage your SEO resources, making your analysis process smoother and more collaborative.
By combining these methodologies, you’ll gain a comprehensive understanding of your competitors’ strategies and find opportunities to optimize your content for better alignment with search intent. Hope this helps!
Looking forward to hearing how these strategies work out for you! 
