Hi,
I have a question regarding cross-domain tracking that I haven't seen answered completely elsewhere.
A client has a main domain, we'll say www.example.com and 4 or 5 sub-domains e.g. shop.example.com, support.example.com, account.example.com and service.example.com. The different sub-domains are managed by different third parties, with just www.example.com and account.example.com under our control.
To add a further dimension, these sites all have multi-lingual versions as folders and in some cases multi-cultural versions e.g. www.example.com/de/ for Germany and www.example.com/ch-de/ for German-speaking Swiss.
Not every language/culture has an equivalent site in place for each of the sub-domains e.g. the UK support site serves Denmark and Swiss-German users will use the German site:
www.example.com/dk/ links to support.example.com/uk/ for support-based content
www.example.com/ch-de/ links to support.example.com/de/
At present, they use different analytics tracking codes and accounts. Moving forward, they would like to consolidate the data together to be able to see the collective and separate performances. They would also like to be able to see goal completions from referrals when someone clicks from the main domain to the sub-domain or across sub-domains or potentially across language and culture too.
I have several questions I would really appreciate some guidance on:
- What will be the best way to configure Google Analytics to achieve this?
- Will we need to decorate the HTML links in between each of the sites?
- Will we need to use a new Google Analytics property?
It may not be easy to answer this based on the information above, so I'm happy to provide additional information if required.
Thanks in advance for your help.