New to Moz, and after playing with keyword research, it seems very comprehensive for analysing keywords based on my site content, and showing me how many people are visiting based on those keywords.
However what I'm really looking for is 'alternative' keywords that are 'not' on my site, but still relevant to my sector, and how many searchers are using those.
basic example
- My site is optimised for 'soccer for kids' which Moz shows me getting 50 hits for.
- Google KW tool reports that every month there are over 2000 searches for 'football for kids'
- Because my site has no mention of 'Football', Moz doesn't show this as an alternative KW
Admittedly my site is new in Moz, so do I just wait a bit longer? or do I continue to use Google KW tool?
I'm sure I'm missing the obvious.
Thanks!