I've maintained a blog on my website https://www.reich-consulting.net/ for quite a few years for my side business, which recently became my full-time gig. Since 2003 I worked as at IT Specialist at a technical school and I blogged about everything from tech support and IT issues to web design and development.
Now I'm a full-time web developer. I get a lots of traffic from some of these blog posts, but it doesn't seem to be useful traffic. For example someone whose searching for a solution to a super-specific windows error (one of my most popular posts) isn't going to be interested in hiring me for web development. Furthermore I have a concern that these pages might be doing a disservice to the primary message of the website, which is small business website design and web marketing. When I look at my top search terms in Google Search Console, these random terms from old blog entries are the top 30 terms... website design-related content doesn't even rate.
Any thoughts? Should I keep that content? Remove and 301 redirect it? Figure out a creative way to use it to my advantage?
