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@MultiAdE said in Footer backlink for/to Web Design Agency:

I read some old (10+ years) information on whether footer backlinks from the websites that design agencies build are seen as spammy and potentially cause a negative effect.
We have over 150 websites that we have built over the last few years, all with sitewide footer backlinks back to our homepage (designed and managed by COMPANY NAME).
Semrush flags some of the links as potential spammy links.
What are the current thoughts on this type of footer backlink?
Are we better to have 1 dofollow backlink and the rest of the website nofollow from each domain?

As I'm working at a Web Development Company in New Jersey, we've been reviewing our approach to footer backlinks on the 150+ websites we've built.

Footer backlinks, especially when sitewide and dofollow, can sometimes be flagged as spammy by tools like Semrush and potentially cause negative SEO effects. To avoid this, a more balanced approach is recommended: using 1 dofollow backlink per site, linking back to the homepage, and marking any additional backlinks as nofollow. This reduces the risk of being penalized while still providing some SEO value.

Avoid getting links from spammy, low-quality, or irrelevant sites. However, general submission sites are not a problem. If spam has already affected your site, disavow those links using the search console. My client's website offers beautician courses in Kerala and initially had a spam score of 3, but it decreased after disavowing the links. Use Moz or other tools to identify and remove toxic backlinks."

I'm experiencing problems with my blogging site. My website is about travel blogs on kerala. It's not showing up on Google but is appearing on Bing. My blogs are indexed, and I use low competition keywords. There are no mobile friendliness issues. Can you please help me understand the reason and provide some tips on how to improve my site's ranking on Google?

@jerrico1 said in Main Site and eCommerce Site URLs for SEO:
When deciding whether to keep the shopping cart on a subdomain or integrate it into the main website URL, you need to consider the SEO implications. Handling a similar website, 'Myposhaakh', which sells women's sarees and salwars, etc., I discovered that integrating the shopping cart into the main website URL significantly improved search engine rankings and the overall user experience.

If the main site has already established SEO progress, moving the shopping cart to the main domain could leverage this existing authority to enhance the shop's visibility. • On the other hand, maintaining the shopping cart on a subdomain might necessitate separate SEO strategies to establish its authority from scratch, posing a more challenging and time-consuming task.

Since the new shopping cart will be mobile-friendly, integrating it into the main domain could offer a seamless user experience, which is a crucial ranking factor. In short, the decision should align with the overall business goals, technical feasibility, and strive to provide the best user experience possible.

Integrating the shopping cart into the main website URL could be advantageous for SEO and user experience, as long as the transition is carefully handled to maintain the existing SEO value. In summary, ensuring that all redirects are correctly configured and promptly address any potential issues is crucial.