Questions created by SteveKettig
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What happens to your domain authority if you are forced to change your website name?
Out of curiosity if for legal reason you or a client were forced to change their domain name, what happens to all of your domain authority once you lose the old domain? While you still own the domain you can easily redirect any old links to your new website, but what happens if you no longer own that domain and someone else purchases it? Do they steal all of your domain authority? Or is it possible to keep those old links pointing toward your website?
Link Building | | SteveKettig0