Hi all!
Long time Pro member first time question asker!
We are in real estate in Barcleona and, although we create tons of content (daily blogs, free ebooks, videos) we have never properly optimized our root domain page for any keywords that might bring us specifically real estate related traffic from Google.
Our website is www DOT SuiteLife DOT com.
My question is about keyword analysis. We've had this sort of paralysis whereby we're nervous to start link building etc… for the wrong keywords. The problem we have is that most all keywords in our space are VERY competitive. So far the two tools we've used are:
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Google Keyword tool: About the top 20-40 keywords we'd like to go after are rated as HIGH competition.
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SEOmoz Keyword tool: Only the really too-obscure or long tailed keywords related to our business fall under a 50 rating.
We were wondering if anyone could shed some light on how to further analyze keyword possibilities for our homepage when it seems like anything with any decent search traffic is super competitive.
Please let me know if there's any important info that I've left out!
Thank you SO much in advance for any advice/help. The SEOmoz community is so amazing! Rock on guys and gals!
~ Benny