The fact they don't "own" the location doesn't matter. Many small businesses don't "own" the locations, they are leased. I'll bet the client in this case leases space to hold their training classes. It would be appropriate to to have a places listing for each location. In the addresses they can just create arbitrary suite numbers to indicate that they may not be the ONLY business in that "place."
Posts made by summitseo
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RE: Google Places
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RE: Difference between Syndication, Autoblogging, and Article Marketing
Yes, I know how each one of those methods work. What I was getting at was the fact that the links are all essentially the same in that they are generally on low quality pages and the end result is proliferating duplicate content throughout the web. The Autoblogging tools I'm familiar with utilize RSS feeds or other data feeds (that someone else has "syndicated") to publish content.
I suppose syndicating content would be effective if you're content is great and you are a well known blogger, like Rand!
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Difference between Syndication, Autoblogging, and Article Marketing
Rands slide deck titled 10 Steps to Effective SEO & Rankings from InfusionCon2011 on slide 82 recommends content syndication as a method for building traffic and links. How is this any different than article marketing? He gave an example of this using a screenshot of this search result for "headsmacking tip discussion."
All of those sites that have republished SEOmoz's content are essentially autoblogs that post ONLY content generated by other people for the purpose of generating ad clicks from their organic traffic. We know that Google has clearly taken a position against these types of sites that offer no value. We hear Matt Cutts say to stay away from article marketing because you're just creating lots of duplicate content.
Seems to me that "syndication" is just another form of article marketing that spreads duplicate content throughout the web. Can someone help me understand the difference?
By the way, the most interesting one I saw in those results was the syndicated article on businessweek.com!.
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RE: How do I set up Google Analytics to track paid visitors from Bing
that is partially correct. I would use utm_source=bing rather than MSN. If you make it match how GA reports the organic traffic from Bing, then you'll be able to report total search traffic as well combined in one report. It is case sensitive, so be sure you use all lower case, as that is how GA does it with the organic search engines. And you don't have to use all of the patterns. The only required ones are utm_source, utm_medium, and utm_campaign. I would just leave the others blank. GA will pick up the keyword already from the search engine without you having to tell it what keyword you bid on.