Questions created by Svetoslav
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What to do with some good links I have?
I have some pretty strong links from relevant sources linking to the homepage of a site I deal with. The links are usually from a PR3-5 pages and display specific result about the linking site. Sometimes they come from badges. We offer several services, so sometimes the page is about one service and next time about the other. Currently all of my pages link to the homepage. Would it not be better to link to the specific product page related to the page I have? Also I can do a canonical to the service pages? Which would be best?
Link Building | | Svetoslav0 -
Google Webmaster Tools reports 404s for plain text. Should I create those URLs and 301 them to actual pages?
IA few years back I noticed that Google Webmaster Tools returns 404s from regular text containing a URL, but no anchor tag. I came accross this again today. Is it worthwhile to create those URLs and 301 redirect them to proper pages.
Technical SEO | | Svetoslav0 -
Chop down a .com to local domains - Is it worth it?
I'm wondering what would be the best approach for further expanding the online presence of the business I work for. Let me start off with the resources at my disposal. We own visafirst.com and run the business for 7 years. All that time we had the domain online. There was a penalty back in 2005, I think (for hidden text). I've been dealing with the domain since 2007. In the last few years we got translations in French, German, Italian, some pages in Japanese, and recently we got it translated in Spanish. The translations don't hold all the products the English version has. We translate only products which we can offer to the targeted audience. So far, I use language folders /en/, /fr/, /de/ etc. I have the settings in Google's Webmaster Tools set to the most appropriate country (the one we want to attract customers from). We own a lot of local domains .co.uk, .ie, .fr .de, .es, .jp, etc. Currently we either use them for small projects, like AdWords (to improve CTR) or have them point to the .com version with canonical. I like nothing more than the idea of having the local domains appear in local search results, without that inflicting damage on the .com version. If I decide to go with the local domains and redirect (probably I will use canonical to avoid the redirect mess) the existing portions of the site to their relevant local domain - visafirst.com/fr/ to point to visafirst.fr etc., I'm afraid that I would take too much away from the domain in terms of content and backlinks. So, I'm faced with the following question - Should I risk it with the local domains where we have physical presence, or should I continue using the flagship domain. Also, would local domains improve the CTR a lot? I will test that with AdWords in the days to come, however it would be nice to know if someone has faced this before. Thank You, Svet Stefanov
International SEO | | Svetoslav1 -
ETags - Is it worth it?
I've been meaning to try out the eTag entity for a while now. They seem like a great way to notify the bot when to and when not to fetch your content. Fruthermore, it is impliad that proxy servers can make use of them and help your site load faster by not fetching a newer copy if one is not available. This is not something that is easy to test on a small site and implementation on bigger sites is in my case a one way road and a few weeks in hell with the developers on staff. Will eTags take some load off the a site with a lot of traffic and dynamically generated content? Is this a good practice, as far as search engines are concerned?
Intermediate & Advanced SEO | | Svetoslav0 -
How can I make use of multiple domains to aid my SEO efforts?
About an year, the business I work for purchased 20+ domains: sendmoneyfromcanada.com sendmoneyfromaustralia.com sendmoneyfromtheuk.com sendmoneyfromireland.com The list goes on, but you can get the main idea. They thought that the domains can be useful to aid http://www.transfermate.com/ . I can set up a few micro sites on them, but from that point there will be no one to maintain them. And I'm, honestly, not too happy with hosting multiple sites on one IP and having them all link to the flagship. It is spammy and it does not bring any value to end users. I might be missing something, so my question is - Can I use these domains to boost my rankings, while avoiding any shady/spammy techniques? P.S. I had this Idea of auctioning the domains in order to cover for the domain registration fees.
White Hat / Black Hat SEO | | Svetoslav0