Hi all,
I am looking to test the impact of buy button wording on conversion rate. The website in question has a few thousand products on non-dynamic URLs.
The common a/b testing products on the market restrict tests to a single URL, or you have to enter all the URLs being tested which isn't practical.
Ideal Solution
What I'd really like to do is:
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use the provider's web app to configure an experiment with a name and a description of the variations;
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use some JS code to run the experiment with a callback to carry out the variation.
This would allow me to easily put this code on the product details page template.
I've written example code below for how this would look. When the experiment is run, the provider's framework would a) tell my code what variation to run, and b) handle the measuring of conversion rate.
Questions
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Are there any providers which work like this?
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Is there an alternative solution on the market?
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If there isn't someone already doing this, would it be useful to anyone else?
Joel
// Loads the provider's framework.
// Setting the experiment to run when doc is ready.
// Assumes jQuery environment.