I agree with Jesse. Pull quotes isn't the problem. Copy article and add nothing extra of value is the duplicate content problem.

I feel that the IP of links is a fairly low ranking factor. But if all of your links were coming from the same IP then your site would be throwing up some red flags.

• 54% Search
• 16% Referring
• 30% Direct

Funny thing about search is that ~18% of my search is for Branded Keywords. CPC falls under my Search... but very low %. I was amazed at how low the search traffic was for SEOmoz and on how high their social media traffic is. Great diversification by SEOmoz. Really tapping into "the other internet".

You shouldn't experience any problems with a hyphen in the domain name. Exact Match domains seem to rank better, but most likely not directly associated with the exact match but the domain history and content. Even with a hyphen you get a close match. I have seen hyphen domains rank just fine.

The only concern I would have is consistency within the domain name. You may throw of users by adding a hyphen to an unhyphenated domain. Personally I would opt against using the hyphen. People have learned to read through domain names at this point.

If you do go with the hyphen make sure you redirect the unhyphenated version to the hyphenated version.

In order:

Secret #1 - Work + Time = Awesome SEO

Secret #2 - Core Group of SEOs to work and share with.

Secret #3 - Keeping secrets secret.  ... Sorry had to add that one.

Actually I should probably add that I don't believe there are many true secrets to SEO. Time and work will get you the best long term results.

There will be no SEO fall out due to hyphen.

It's a personal preference.

I like: footballsport.mysite.com

I don't like: football-sport.mysite.com

No hyphen just seems to be more common. Users may get confused only upon remembering the subdomain. "uh... I think there is a silent hyphen in that URL...??? Or was it no hyphen?"

So if you use football-sport.mysite.com then redirect footballsport.mysite.com to football-sport.mysite.com.

Do they have a sells team? Someone who talks to the customers? I would interview that individual to find out who they esteem to be the perfect customer. Ask them about the verbiage the clients use and the questions they have. If they have had a website long enough then you can dig through their site's traffic and analytics to find keywords that produce quality visitors. Longer visits, volume, etc. The bonus to this is that if they are already generating some traffic for those keywords then you should be able to boost those rankings.

I agree with Egol. Conversion rate would be a deciding factor.

Current position and ease of improving that position would also be a factor. Cost of maintaining a position should also be considered.

If all things were equal and you are looking at pure traffic numbers...

Keyword A - 3,000 at 19% = 570

Keyword B - 20,000 at 7% = 1400

Go for Keyword B.

I really don't think it will make that much of a difference. I think the real tipping point in image optimization, other than content of the webpage, is the title and alt tags.  So your example should be

But if I had to guess... The images relevancy is probably most closely associated with the surrounding text. So I would error on the side of putting it after the H1.

Do feel the being more consistent is a ranking factor or just a reliable way to get views which helps your rankings?

As I understand it, the .XXX TLDs are pushing for exclusive adult use. Therefore if your site has no adult content then you may be in violation of the terms for that TLD.

As Ryan stated, the search engines have no real prefrence to the TLDs, except for in the fact that the users trust them more. Therefore, your CTRs will be higher, which in turn would effect your rankings. When possible .com is the best for most websites.

The .co's have a benefit of being shorter, but they have a huge downside for being too similiar to the .com and that they are not yet widely recognized. Put a .co on the side of service truck and the majority of people are bound to think that you simply forgot the 'm' for the .com.

If it doesn't pass copyscape.com then it won't get past the search engines. It's best to hire a content writer, or have the businesses write their own content. Either way, checking copyscape is always a good idea.

Build your community.

If you have maxed out your keyword traffic and are no longer seeing an increase, then focus on keeping the visitors that you are capturing. Keep them engaged and coming back for more. Reach out to them. Get them to sign up for emails and newsletters. Work on repeat visits. Fine tune your content so that time on page grows. Make your content shareable so that visitors will attract more visitors.