Without knowing the existing site architecture it is a little difficult to give a specific answer, but my two cents:
Are the 'like products' on the same page? For instance are...
Motorcycle pants R2000, Motorcycle jacket R2000, and Motorcycle kit R2000 on Page A
...and...
Motorcycle pants R4000, Motorcycle jacket R4000, and Motorcycle kit R4000 on Page B
...that is the image I am getting from your description.
Would it work with your site architecture to have a guide page for each category and then link to the product pages from there? The pants guide could talk about how amazing your motorcycle pants are, the relevant specs and about how wonderful your butt would look in a pair. The link could land on a product page that is a collection of all the pants you offer, it could be a link to the R2000 'set' page (where you sell all the products under one page), it could theoretically land on whatever you think is most user-friendly and would increase your ROI.
Ideally, and in my humble opinion, you would optimize your first page -however you choose to lay out the internal linking- for SEO and to show in relevant SERPs. Give some great original content; make that page have personality/establish your brand and brand persona (fun, serious, edgy, whatever); and something people would feel good about sharing with their buddies on facebook. Your awesome page on pants, for example, could be the canonical page and some appropriate usage of the 'rel=canonical' element could ensure that, if your user lands on the buy page (the one where all the size selections, etc... take place), that the linking metrics find their way to the page you want to rank, and have optimized for ranking, while the user happily shops and buys. This should avoid eating your own tail when it comes to talking about pants on subsequent pages -let's be honest, you can't sell pants without talking about pants.
I hope that this was clear and offered some sort of insight, but please take it only as a consideration which should be examined critically and with other options in mind. I am sure there are some other great ideas to be put forth and I would love to see some others post their thoughts!