Hi
Great community and hope you guys can help!
I have just started on a SEO project for http://bit.ly/clientsite , the clients required initial KPI is Search Engine Rankings at a fairly low budget. The term I use for the site is a "blurb site", the content is thin and the initial strategy I want to employ to get the keyword rankings is to utilize content.
The plan is to:
- add targeted, quality (user experience & useful) and SEO content on the page itself by adding a "read more" link/button to the "blurb" on the right of the page (see pink text in image)
- when someone clicks on the "read more", a box of content will slide out styled much the same as the blurb itself and appear next to and/or overlay over the blurb and most of the page (see pink rectangle in image)
Question:
- Is this layer of targeted , quality (user experience & useful) and SEO content (which requires an extra click to get to it) going to get the same SEO power/value as if it were displayed traditionally on the initial display?
- If not, would it be better to create a second page (2<sup>nd</sup> layer) and have the read more link to that and then rel-canonical the blurb to that 2<sup>nd</sup> page, so that all the SEO passes to this expanded content and the second page/layer is what will show up in the rankings?
Thanks in advance
