I'm a developer who learnt, through search marketing, consumer psychology and behavior. I love understanding how different people react in different moments when seeing different things!

Being a developer taught me to look first for the best and most practical way to accomplish goals, and I enjoy applying that to Search Advertising.

Working for an advertising agency allowed me to work with clients with very different skills, unique businesses models, niches, strategies and sizes.

I was also granted with the great opportunity to build and lead teams, with that we achieved great results with our clients - in SEO, Content and their businesses.