Hello thereIt has just been confirmed that my site is suffering for a Google Penality. The odd thing is that it is just for my set of key keywords and not the whole site.
It seems in 2010 that a rouge SEO company I used sent loads of spammy links but I have lots of other good links too.
What is your advice moving forward? Will it drop over time? Do I set up a new site (this has been established over 10 years) or try and get better quality links to compensate for the spam ones?
Thanks so much! Kindest regards
Victoria