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Hey guys, Just wondering if anyone has used/tested Akamai's new 'Edge Redirector' cloudlet?http://www.akamai.com/html/technology/edge-redirector.html It seems like it would be a better/faster option than redirects at the server level via htaccess.. thoughts? Thanks!,
Woj

A client of mine is redesigning their site using a vertical Parallax & upon doing some research I've stumbled across Drew Barrymore's site: http://flowerbeauty.com/ - which also uses Parallax. What I like in particular is that the site changes URLs as you scroll down. If you go direct to one of those URLs you'll notice unique meta data (albeit poorly optimised). All pages are indexed fine in Google (https://www.google.com/#bav=on.2,or.r_cp.r_qf.&fp=f8873f78dfbb8c5e&q=site:flowerbeauty.com) I'm just wondering if this is considered ok as the user experience is good and they're not doing anything manipulative, however, there's duplicate content and a potential case of cloaking at hand. I think this approach may be ok for my client for a product features page or a global office locations page since I can break up the sections nicely and split a really long page featuring a lot of content into separate URLs. Whereas Flower Beauty have done it across the whole site... i.e. one page of HTML = the whole site. What do you guys think?

A company who spells their name in all lower case, uses their name spelled exactly this way in titles & meta descriptions & throughout all of their site's content pages - will it affect rankings (particularly since the company name isn't a recognised word)? For example, let's say the company is called "twintrest" Which <title>would be better:</p> <ul> <li><span style="background-color: initial;">A) </span><span style="background-color: initial;">Twintrest - It's Like a Twitter & Pinterest Cocktail or</span></li> <li><span style="background-color: initial;">B) twintrest - It's Like a Twitter & Pinterest Cocktail</span></li> </ul> <p><span style="background-color: initial;">I am leaning towards "A" because the crawler would recognise "Twintrest" at least as a noun, where as in B it could be misconstrued as a spelling mistake.</span></p> <p>Also, in content it would need to be italicised right? <span style="background-color: initial;">So both these would be ok:</span></p> <ul> <li><span style="background-color: initial;">You should use Twintrest because it rocks. or</span></li> <li><span style="background-color: initial;">You should use </span><em style="background-color: initial;">twintrest </em><span style="background-color: initial;">because it rocks.</span></li> </ul> <p>But not:</p> <ul> <li><span style="background-color: initial;">You should use twintrest because it rocks</span><span style="background-color: initial;">.</span></li> </ul> <p>Is it worth pointing out?</p> <p>I've noticed that jcpenny spell their name in lowercase and use this format in their meta tags, however, they are a well established brand. Is there any evidence to suggest that lowercase may even be advantageous since a lot of searches are carried out in lowercase?</p></title>

Hi 🙂 I've just discovered that my client, who has a medical practice, has created a series of micro sites about their doctors (around 10 or so). The problem is that they're on a shared host with the same C-class, providing no real link benefit at all. Would it be best to: A) Look for seperate C class hosts for each site & migrate B) Recreate the pages on the main site & 301 all doctor micro sites to new pages C) Leave as is and pursue other link building activites? Has anyone run into a similar issue before? Thanks a bunch! Woj

Howdy 🙂 My client has a .com site they are looking at hosting via Akamai - they have offices in various locations, e.g UK, US, AU, RU & in some Asian countries. If they used Akamai, would the best approach be to set up seperate sites per country: .co.uk .com .com.au .ru .sg etc Although my understanding is that Googlebot is located in the US so if it crawled any of those sites it would always get a US IP address? So is the answer perhaps to go with Akamai for the .com only which should target the US market and use different / seperate C class hosts for the others? Thanks! Woj