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@aceventurabus said in How does indexing backlinks affect SEO and search engine rankings?:

@Morries8888 This is one aspect of digital marketing in general I don't see going away anytime soon. Google values each case of an outside source vouching for your content, and backlinks are super-important for this alongside UGC. The "new" EEAT metrics also align with that assumption

Backlinks are links from one website to another. In SEO, backlinks are essential because search engines like Google consider them as "votes of confidence" for a website. When a reputable website links to your site, it signals to search engines that your content is valuable and relevant, thus potentially improving your site's authority and trustworthiness.

Indexing Backlinks: Indexing is the process by which search engines crawl and add web pages or URLs to their database, making them eligible to appear in search results. When a backlink is indexed, it means the search engine has discovered and recognized that link as a valid reference from another website to yours.

Indexing backlinks is crucial for SEO and search engine rankings. When search engines crawl and index websites, they also assess the quality and relevance of backlinks. High-quality backlinks from authoritative sources signal trust and authority, positively impacting a site's rankings. Indexed backlinks increase a website's visibility, traffic, and overall SEO performance.