Value of a Wikipedia page
-
Is there any value in creating a Wikipedia page for a company then placing a link from a Wikipedia article that is focused on a service or type of product that the company offers?
I was recently searching for topics related to a companies services on Wikipedia and found some of our competitors had links within the article to their very own Wikipedia pages. Companies Wikipedia page contained a link to the companies website.
-
Thank you for the advice everyone!
-
I'd suggest making sure that you're completely transparent about who you are when writing a Wikipedia post--make it known that you represent the company. It can be really hard to get a Wikipedia page approved unless your company already has quite a bit of clout.
-
Google probably uses Wikipedia pages as one of it's many indicators to verify a company's value. Wikipedia cross-links from top competitors will also provide Google hints that your company plays in the big leagues. Just take your time to set it up properly.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is it possible to get high page rank without backlinks?
Today while looking for expired domains i found many high pr domains, checked for fake pr found they are valid but there were zero backlinks pointing to them.Is this possible?
Link Building | | IndiaFPS1 -
Keyword drop with its own appropriate landing page
I have a question to ask. I have these two generic keywords - e.g. shoe and shoes. These two keywords have its own landing pages - www.example.com/shoe.aspx and www.example.com/shoes.aspx Now here is my dilemma. Every time I do link building on these keywords using its own landing pages (www.example.com/shoe.aspx and www.example.com/shoes.aspx), the landing page which is "www.example.com/services.aspx" is the one that ranks on the SERPs while the appropriate landing pages (www.example.com/shoe.aspx and www.example.com/shoes.aspx) go down in the results. So what I did was I started using the services page ( www.example.com/services.aspx) for both keywords - shoe and shoes. Now what happened then and now was that, the shoe and shoes appropriate pages (www.example.com/shoe.aspx and www.example.com/shoes.aspx) go up in the SERPs while the services page (www.example.com/services.aspx) go down. I do not know what to do. Pls help
Link Building | | matti_wilson0 -
How to link blog posts to web pages
In past I would write blog posts and link to a static web page. The link from the blog post to the static web page would be the same keyword(s) as the web page was optimized around. With the latest Google updates, it seems like the keywords linking to the web page need to be varied, but I'm not sure what the ideal system would be?
Link Building | | Doug_Hay0 -
Ranking strategy -which pages to rank?
Hi, I hope you can help. I am looking to rank for 10 keywords. My homepage has some authority. On what pages should I focus my optimisation on? Should I create a new page for each keyword and build links to these pages or try and optimise my home page for a number of keywords? If so how many keywords should you optimise for from your home page to get the most clout? Im a little confused about which strategy would be the most effective. Many thanks.
Link Building | | rpoon0 -
What can I do to increase this page's rank
I have this page that is doing alright for the phrase "skyward sword walkthrough" I used to be ranked number 2 but it has dropped http://legendzelda.net/skyward-sword-walkthrough/ Sites like IGN are huge so I do not blame them for overpassing my rank but zelda informer I feel like I should be outranking at least. I have a fairly good on page ranking grade using the seomoz tool. And the OSE shows I have 11 domains linking - most with some kind of variation to that keyword. And I have actually built out more since then. Most the links are on highly relevant pages. I contacted a lot of gaming sites before this game was released and asked for a link back in exchange for a variety of things (shoutouts mostly - no paid links) The page performed extremely well when Skyward Sword came out and I got hundreds of thousands of hits but as my rank is beginning to drop its a lot less (also can be attributed to hype dying down). But any suggestions or glaring issues would be great. Link building is something I am always doing as well - mostly through guest blogging.
Link Building | | webfeatseo0 -
Why is my Page Rank 0.
Hi, I am trying to understand why my Page Rank is 0. Many forums say that it is because my site has been blocked by google. Any help with this would be much appreciated. http://davincidrivers.com
Link Building | | MariaPerrone0 -
Unblock Shopping Cart Page
Is it weird to remove the View Cart page from being blocked in robots.txt if it has links pointing to it?
Link Building | | poolguy0 -
How Do You Link Build For Clients That Have Static Pages & No Resources For Social Media?
Hey, I have recently come across a client that wants link building services. It's a lead generating 'side business' that has no physical address (nor do they want one associated) They will 5 or 6 static pages They have no resources to spare for social media activity What would you do in this situation? Thanks.
Link Building | | LukeyJamo0