Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Does using parentheses affect the crawlers?
-
Quick question: if you using a parantheses around a keyword, do search bots still recognize the keyword? Fox ex:
Welcome to a website about the National Basketball Association (NBA).
Will the bots recognize that I'm trying to optimize to NBA and not (NBA)? Is this different for tags vs. actual body copy?
-
I have the same question about inserting parentheses for a keyword like this: (Cannabidiol)
I do believe Google bot can crawl and index correctly the word "Cannabidiol" even if it's inside parentheses and even if it's a meta tag (title or description). Is there anybody who could test this by optimizing a page with a focus keyword used in parentheses and had good ranking for that keyword (without parentheses)?
Thanks
-
Thanks Ryan, that's what I thought.
-
Assuming this is on-page copy and not a title tag, then I'd say you're fine.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is 301 redirect the only way when using Vanity URLs?
We have been using vanity urls for some of our pages. Mostly the pages that have a vanity URL have a long URL length. But now the problem is, the vanity URL is getting displayed on the search engine when the particular keyword related to the page is entered. I checked the google search console, the vanity URL is indexed and the original URL remains unindexed. What should I do? Is adding 301 redirect to the vanity URLs are solution? Since some of vanity URLs are not redirecting to the original. Some of the original pages are not getting traffic. Also, can using canonical tag help?
Technical SEO | | tejasbansode0 -
Using 410 To Remove URLs Starting With Same Word
We had a spam injection a few months ago. We successfully cleaned up the site and resubmitted to google. I recently received a notification showing a spike in 404 errors. All of the URLS have a common word at the beginning injected via the spam: sitename.com/mono
Technical SEO | | vikasnwu
sitename.com/mono.php?buy-good-essays
sitename.com/mono.php?professional-paper-writer There's about 100 total URLS with the same syntax with the word "mono" in them. Based on my research, it seems that it would be best to serve a 410. I wanted to know what the line of HTACCESS code would be to do that in bulk for any URL that has the word "mono" after the sitename.com/0 -
CSS user select and any potential affect on SEO
Hi everyone and thank you in advance for your helpful comments. We have a client who is concerned about copying of content from their site because it has happened a few times in the last few years. We have explained that the content is essentially publicly available and that using the CSS selector user-select to prevent selection of text will really only prevent the technically limited users from working out how to get the text. He is happy that it will at least stop some people. So the question is would there be any way that this would have an affect on SEO? We would make an assumption that it doesnt but putting it out there for some feedback. Cheers Eddie
Technical SEO | | vital_hike0 -
Does the use of a unicode character high up on page adversely affect SEO?
I work for a company in the travel industry and we are currently in the process of building out a 360-degree video landing page to inspire travel to our destination. There is some desire from individuals on my team to use the unicode degree symbol ( ° ) after 360 to ensure clarity. We currently have the ° symbol in the Page Title and H1 tag. Does the use of a unicode character adversely affect SEO? Our concern is that it is very unlikely that people are searching for 360-degree videos using the unicode symbol. We also have it fully written out as well. Just want to make sure we won't get dinged for this. Thanks!
Technical SEO | | andrewddc1 -
Canonical homepage link uses trailing slash while default homepage uses no trailing slash, will this be an issue?
Hello, 1st off, let me explain my client in this case uses BigCommerce, and I don't have access to the backend like most other situations. So I have to rely on BG to handle certain issues. I'm curious if there is much of a difference using domain.com/ as the canonical url while BG currently is redirecting our domain to domain.com. I've been using domain.com/ consistently for the last 6 months, and since we switches stores on Friday, this issue has popped up and has me a bit worried that we'll loose somehow via link juice or overall indexing since this could confuse crawlers. Now some say that the domain url is fine using / or not, as per - https://moz.com/community/q/trailing-slash-and-rel-canonical But I also wanted to see what you all felt about this. What says you?
Technical SEO | | Deacyde0 -
What are the potential SEO downsides of using a service like unbounce for content pages?
I'm thinking of using unbounce.com to create some content driven pages. Unbounce is simple, easy-to-use, and very easy for non-devs at my company to create variations on pages. I know they allow adding meta descriptions, title tags, etc and allow it to be indexable by Google, but I was wondering if there were any potential downsides to using unbounce as opposed to hosting it myself. Any help would be appreciated!
Technical SEO | | Seiyav0 -
How to handle sitemap with pages using query strings?
Hi, I'm working to optimize a site that currently has about 5K pages listed in the sitemap. There are not in face this many pages. Part of the problem is that one of the pages is a tool where each sort and filter button produces a query string URL. It seems to me inefficient to have so many items listed that are all really the same page. Not to mention wanting to avoid any duplicate content or low quality issues. How have you found it best to handle this? Should I just noindex each of the links? Canonical links? Should I manually remove the pages from the sitemap? Should I continue as is? Thanks a ton for any input you have!
Technical SEO | | 5225Marketing0 -
Using a third party server to host site elements
Hi guys - I have a client who are recently experiencing a great deal of more traffic to their site. As a result, their web development agency have given them a server upgrade to cope with the new demand. One thing they have also done is put all website scripts, CSS files, images, downloadable content (such as PDFs) - onto a 3rd party server (Amazon S3). Apparently this was done so that my clients server just handles the page requests now - and all other elements are then grabbed from the Amazon s3 server. So basically, this means any HTML content and web pages are still hosted through my clients domain - but all other content is accessible through an Amazon s3 server URL. I'm wondering what SEO implications this will have for my clients domain? While all pages and HTML content is still accessible thorugh their domain name, each page is of course now making many server calls to the Amazon s3 server through external URLs (s3.amazonaws.com). I imagine this will mean any elements sitting on the Amazon S3 server can no longer contribute value to the clients SEO profile - because that actual content is not physically part of their domain anymore. However what I am more concerned about is whether all of these external server calls are going to have a negative effect on the web pages value overall. Should I be advising my client to ensure all site elements are hosted on their own server, and therefore all elements are accessible through their domain? Hope this makes sense (I'm not the best at explaining things!)
Technical SEO | | zealmedia0
