Does server location (IP) help with international SEO?
-
If I have a .com.br domain with all my content in Portuguese, will it make a difference if I host in the US or if I host on a server in Brazil?
I thought I had the answer to this from Rand in one of his Whiteboard Fridays a while back where he said hosting in the target country would help, but the lady who did the international SEO presentation in MozCon 2011 said any SEO who says this helps doesn't know international SEO. Can anybody point me to a case study on this?
I have US and Brazilian dedicated servers but I'd prefer to get rid of the Brazil server expense.
-
From the link:
"Server location (through the IP address of the server) is frequently near your users. However, some websites use distributed content delivery networks (CDNs) or are hosted in a country with better webserver infrastructure, so we try not to rely on the server location alone."
-
Google say "server location is irrelevant" if you have the top level domain: http://googlewebmastercentral.blogspot.com/2010/03/working-with-multi-regional-websites.html - this link is newer than the Matt Cutts video. You can also geotarget to Brazil in Google Webmaster Tools.
-
Yes it does, more info from Rand: http://www.seomoz.org/blog/international-seo-where-to-host-and-how-to-target-whiteboard-friday
-
Yes it does! Matt Cutts from Google has a great video explaining it:
http://www.youtube.com/watch?v=keIzr3eWK8I
(I'm not sure the link policy on this forum but assume since it's Matt Cutts, it should be okay!)
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is Removing Breadcrumbs Detrimental for SEO?
We have full navigational breadcrumbs on our site for the menu and the brand menu. i.e. Home > Clothing > Jackets Brand > Brand Name > Brand Jackets There's been talk of removing this and having it like Chico's does, where on item pages they just have a link at the top to previous category (i.e. you're on a shirt product page and at the top it says "Back to Tops" instead of listing Home > Clothing > Tops) Is doing something like this detrimental to SEO? From what I've read Breadcrumbs are for user experience but I just want to be sure.
Technical SEO | | AliMac261 -
SEO Ultimate Plug in problems for SEO MOZ
Hi Newbee here! SEO ultimate seems to work ok for other url I have on this problem. http://www.pureescapism.co.uk and performing the on page grader for hair salon broadstairsI have canonicalizer on for the plug in and I have made it the rel=canonical targetIt tells me I haven't.Further down I don't get a tick also and am told : Remove all but a single canonical URL tag.Not aware I have more than one.I am also told : No More Than One Meta Description Element ( Cant see how I can do that either as I havent changed any code)Help please
Technical SEO | | Agentmorris0 -
Rel=Canonical Help
The site in question is www.example.com/example. The client has added a rel=canonical tag to this page as . In other words, instead of putting the tag on the pages that are not to be canonical and pointing them to this one, they are doing it backwards and putting the same URL as the canonical one as the page they are putting the tag on. They have done this with thousands of pages. I know this is incorrect, but my question is, until the issue is resolved, are these tags hurting them at all just being there?
Technical SEO | | rock220 -
Are pagination a bad thing for seo
hi i am just checking my errors on my site and it is telling me about duplicate pagination results, so i am just wondering if pagination is bad for seo for example http://www.in2town.co.uk/benidorm/benidorm-news/Page-2 i also have page 3 and page 4. should i stop my site from having this to help with seo
Technical SEO | | ClaireH-1848860 -
Domain redirection and seo implications
We have an existing site that is a subdomain but we recently acquired an exact match domain. Will building links to the exact match domain and having the domain point at our existing subdomain work or should we convert the entire site and redirect our existing subdomain to the new domain? What I'm trying to figure out is how to maximize the benefit here and how the existing mass of links pointing to our existing subdomain (shop.domain.com) can be used. New domain: keywordshop.com Existing URL: shop.domain.com
Technical SEO | | CHarkins0 -
Help With Analytics Data
Hello, I'm seeing the following Analytics data for some of my keywords: Multiple Visits Pages/Visit: 1 Avg Visit Duration: 00:00 % New Visits: 100% Bounce Rate: 100% The data is the same on all "affected keywords". What is going on and how do I fix it? Thanks for the help!
Technical SEO | | AWCthreads0 -
Wordpress plugins for SEO
Hello I am new to wordpress I just have started using it. Can anyone suggest me some useful tools / plugins / setting for SEO? I am further intrested in sepeeding up Wp. Any good advive on wp an seo would be appriciated.
Technical SEO | | sesertin0 -
SEO-Friendly FAQ Software
Hi, We use Kayako Supportsuite (help desk and FAQ software) installed on our site and it's causing about 80% of all our SEO errors/issues. I've googled a lot and I can't seem to find a FAQ software (we need the ability to maintain and constantly update a large # of questions) that doesn't have duplication (print version, pdf version of each question, etc.), terrible URL structure and an overall very cheesy look. We don't need the helpdesk part, just FAQ functionality. Anybody have any ideas? Thanks!
Technical SEO | | mynewco0