Why is our site dropping in Domain Authority
-
Hi all,
I have a question. I have been working SEO on our site www.betxpert.com for the last 4-6 weeks and I have been looking forward to seeing the new DA and PA numbers. However today, our DA is now 30...where it was 31 or 33 a couple of days ago. How come the decrease? I have only improved the site i should say...
Hope someone can shed a little light on the issue...
-Rasmus
-
Very helpful, thank you!
I will look forward to the update with the upmost anticipation. Hopefully giving a lift to the DA. Fortunately the fall in DA does not seem to be equivalent in Google rankings where the site is performing okay.
-
I remember reading that the way linkscape indexes sites changed recently also, instead of indexing a site as deeply, they concentrated on indexing more sites instead. So this would hhave an affect.
-
Hi Rasmus,
This is probably caused by the recent update of the Linkscape data yesterday which provides you with the Domain Authority(DA) and Page Authority (PA). Rand published a blogpost yesterday giving some details about the newest update here.
Rand also mentioned that this index is much smaller than the last couple of indexes. Thats probably also why your DA decreased a bit. They found less sites linking to you which could decrease the DA/ PA.
I wouldn't worry to much for now and keep optimizing your site like you did. A quote from Rand: "Our tentative plan is to have that index launched in the next 2 weeks". Which hopefully will provide you with some new data.
Hope this helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Domain Redirection
hi all - question we seem to see people ranking better naturally when they have the seo term in their title. Say we were optimising for "red buses". Our company was called Diamond we are using Diamond.co and have a DA of 32 (Page Title Diamond Red Buses | Bla) Should we buy diamondredbuses.co.uk ? Is it best to continue on our domain and redirect? Or move domains? How much would it affect?
On-Page Optimization | | KellyDSD860 -
Include Site Name in Page Titles or not
i would like to ask if it is a good practice or not to Include Site Name in Page Titles. My page is not selling products it is about plagiarism checker tool. i will give one example in one page we are writing about the plagiarism types so the page title is plagiarism types and then is the site name. what is the better practice? Keep it or not? thanks in advance
On-Page Optimization | | anavasis3 -
Keyword in Domain AND Title. Yes or No?
We're working on a new buildout, and this one is really important to us. We've put a lot of resources into it. Before we launch, we want the structure to be just right... and this one question is nagging at me. How to structure urls? Consider these two options. The fictitious domain is "icesurfing.org". Including all 50 states in the keyword, there are nearly one million searches per month for "ice surfing [state]". We have a page for each state to focus on this traffic. But how would you structure the urls and titles? **icesurfing.org/state ** icesurfing.org/ice-surfing-state One concern is that the duplicate keywords in option 2 seem redundant, and a little spammy. When presented with google search, the matching tags are not as clean. Texas - IceSurfing.org Ice Surfing Texas - IceSurfing.org But Yoast automatically suggests option 2. Is this really the best practice? Is there are definitive article on this? THANK YOU!
On-Page Optimization | | RetBit0 -
Site Wide Links
Howdy Moz! So our agency has been around for long enough to have a few sites we've built that have our credit in their footer resulting in a site wide link. Mostly just our name. We've heard that Google does not particularly like site wide links, should we go through and remove some of these old links?
On-Page Optimization | | wearehappymedia0 -
Site appears to rank very low
Hi, A site we manage is ranking very low for it's main key phrases. The site is www.moremouse.com. For example for the phrase "orlando vacation rentals" it ranks around page 12 which seems very low considering the DA, PA, links, etc. compared to many sites ranking much much higher. Can anyone see anything obvious that is causing it to rank so low? Thanks Pete
On-Page Optimization | | QbicIS0 -
Dropping Old Site After Too Many Penalties. What Do You Think About the New One?
I finally decided to drop my website after it kept losing traffic even though I spent hundreds of hours and lots of $$$ trying to recover from both Panda and Penguin. I should've started a new website a lot earlier. So here's my new website, let me know if it's worthy of Big G: http://www.webhostinghero.com/ Thank you in advance for your constructive comments!
On-Page Optimization | | sbrault740 -
Will a new domain name help rankings
If I purchase a domain name that links to my site with the new domain name being keyword specific....will that help boost rankings in Google? Reason I ask is that a particular website always ranks higher than ours because of their domain name (keyword specific). They are currently not even "open" and they still manage to rank high. I checked for links with the seomoz tools but did not see any high links etc.. Thanks!
On-Page Optimization | | teachcsg0 -
Is it necessary to optimize every page of a site
I recently took over the SEO work for a website that has a limited budget. I'd like to use the resources to get as much as I can for a few pages on the site (keyword research, on-page optimization). Are there pitfalls to not optimizing every page on a site? If so, what are they?
On-Page Optimization | | EricVallee340