PRWeb Verse PRNEWSWIRE
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I am looking to send out a press release article on Asset Based Lending for SEO purpose. Anybody knows the difference between these two newswires services?
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Thank you for your comments Robert!
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PRWeb is owned by Vocus (think Buffet). We are an agency and gave a lot of consideration to using them recently. We had several clients that we felt might be able to benefit. My main issue was in them wanting to get a big check up front and then wanting to tell us when we could send out a release. They tout that they know everything about SEO and that it is proprietary, but based on what I found I find that a gross stretch. So, do not go into it thinking they are doing SEO, I do not think they got it much more than being able to spell it.
With PRnewswire, they got a bit hit by most recent Panda iteration. Most will say that both companies are pretty close and from what we saw they are. I think one thing you must do is insure you are writing something truly newsworthy.
We see a lot of attorneys use these resources and simply throw their name on regurgitated content. I just don't think it helps.
So, if you go with one of them or with Marketwire, be sure you write quality releases that people will want to read.Hope it helps a little.
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