Could Temporarily Linking New Directory Pages to my Homepage Help SEO?
-
Within my website we maintain a nationwide directory of auto repair shops. When we add or significantly update / modify a particular listing, would it help improve the individual search engine rankings, Google PageRank, and / or Page Authority of the new auto shop page if we linked these pages to an area on the home page for "Our Newest Featured Shops" or "Latest Member Additions" or something of the nature?
Each new shop profile would then be linked directly from the homepage for a period of time. I assume that it might be crawled and added to the indexes quicker, but would there be other benefits? If so, would those benefits only be temporary if eventually the new shop no longer linked to the homepage? Would keeping all featured shops in rotational display on the homepage make any difference?
Any input is appreciated. Thanks.
Kelly Vaught
-
Thanks Gianluca! I appreciate the reply and am going to move forward with the idea.
-
That tecnique, which is substantially the same of the "featured products" and "who bought this bought also that" module in the eCommerce sites, is perfect in order to make your products/shop profiles discovered and indexed faster... but not really for internal link equity (passing of PR). As yourself wrote, that would be just temporary.
But it is not a tecnique to discard. If your shop profiles are well optimized,and the overall domain authority is high, those profiles being indexed can rank very well for the shop names itself and some related long tail keywords.
Then, if the profile are designed in order to be really useful, full of informations about the shop, with nice goodies (i.e.: relevant reviews) and graphically appealing, then probably those profiles page may obtain natural inbound links (for instance by the same shop owners sites).
That way the profiles page will rank even better and may also rank for more competitive localized keywords, and the links it obtains help increasing the Domain Authority of the site, which - in a loop - helps the internal pages ranking better.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Link externally from destination pages
Hello, From my destinations pages, is it beneficial to have a link going externally to the hotels my clients are staying in ? In other words is it beneficial to my website or will it hurt me to link external from all my destinations pages to all the hotels my clients are staying in ?
Intermediate & Advanced SEO | | seoanalytics0 -
How would you link build to this page?
Hi Guys, I'm looking to build links to a commercial page similar to this: https://apolloblinds.com.au/venetian-blinds/ How would you even create quality links (not against Google TOS) to a commercial page like that? Any ideas would be very much appreciated. Cheers.
Intermediate & Advanced SEO | | spyaccounts140 -
Help to identify that this SEO agency is doing a TERRIBLE job
Hi folks, I am working with a group for which I do SEO etc. for one part of the group. Another part of the group hired an SEO agency to carry out their SEO for them (before I joined). In short, they are doing a terrible job by building links in very dodgy directories (ones which get taken offline) and via machine generated 'articles' on horrendously bad 'blogs'. Please take a look at these 'articles' and leave your thoughts below so I can back up the point that these guys are not the kind of SEOs we should be working with. [List of links to articles removed by moderator] Many thanks in advance, Gill.
Intermediate & Advanced SEO | | Cannetastic0 -
New Domain VS New Page Backlink?
Assuming you've already got a link from:
Intermediate & Advanced SEO | | Sam.at.Moz
sitea.com/page1 (Moz domain rank 55, Moz page rank 30) You have two choices for another link: 1. Another link on the same domain but a new page:
sitea.com/page2 (Moz domain rank 55, Moz page rank 30) 2. A link on a new domain but with a lesser domain & page rank
siteb.com/page1 (Moz domain rank 30, Moz page rank 20) Assuming you have no other links to your site - both sites are relevant to your industry, both 5 years old, both have the same number of visitors/external links/ads and the content and anchor text remains the same. Which will have a bigger impact on SERP movements? Sam0 -
Shoud I be submitting new blog enteries to any directories?
We recently relaunched our blog.towelsrus.co.uk and this is personally a new venture for me Are there site i should be telling we have new content (yet to publish any but close to). As it's a wordpress blog are there any plugins that do this automatically?
Intermediate & Advanced SEO | | Towelsrus0 -
100 + links on a scrolling page
Can you add more than 100 links on your webpage If you have a webpage that adds more content from a database as a visitor scrolls down the page. If you look at the page source the 100 + links do not show up, only the first 20 links. As you scroll down it adds more content and links to the bottom of the page so its a continuos flowing page if you keep scrolling down. Just wanted to know how the 100 links maximum fits into this scenario ?
Intermediate & Advanced SEO | | jlane90 -
To many on page links with ABC search
My client site http://www.tshirtsubway.com has a ABC quick find selector on the homepage of the site and throughout the site and as a result is is showing an error of to many links on the SEO moz error crawls reports. I wanted some advice on improving this and perhaps looking for an alternative also looking at the current setup and asking is this wrong.
Intermediate & Advanced SEO | | onlinemediadirect0 -
Noindex junk pages with inbound links?
I recently came across what is to me a new SEO problem. A site I consult with has some thin pages with a handful of ads at the top, some relevant local content sourced from a third party beneath that... and a bunch of inbound links to said pages. Not just any links, but links from powerful news sites. My impression is that said links are paid (sidebar links, anchor text... nice number of footprints.) Short version: They may be getting juice from these links. A preliminary lookup for one page's keywords in the title finds it top 100 on Google. I don't want to lose that juice, but do think the thin pages they link to can incur Panda's filter. They've got the same blurb for lots of [topic x] in [city y], plus the sourced content (not original...). So I'm thinking about noindexing said pages to avoid Panda filters. Also, as a future pre-emptive measure, I'm considering figuring out what they did to get these links and aiming to have them removed if they were really paid for. If it was a biz dev deal, I'm open to leaving them up, but that possibility seems unlikely. What would you do? One of the options I laid out above or something else? Why? p.s. I'm asking this on my blog (seoroi.com/blog/ ) too, so if you're up for me to quote you (and link to your site, do say so. You aren't guaranteed to be quoted if you answer here, but it's one of the easier ways you'll get a good quality link. p.p.s. Related note: I'm looking for intermediate to advanced guest posts for my blog, which has 2000+ RSS subs. Email me at gab@ my site if you're interested. You can also PM me here on SEOmoz, though I don't login as frequently.
Intermediate & Advanced SEO | | Gab-Goldenberg0