Seo is dead?
-
Hi there,
I see a lot of conversations about the term "seo is dead" because some people speak that seo are dead because of google plus and facebook. Is it true? What do you think? What do you think that is the future of our business? We will stay uneployed or we still continue to work? Me personally I hate facebook. Is just so much stupid (like most of people, I guess thats why is so popular) but what about google plus? Is a serious and worthy social profile.This will kill us? I read in SEL or SEW ,I dont remember which of them that this guy http://en.wikipedia.org/wiki/Farhad_Manjoo said that seo is dead and some are even supporting him.Also he said that "Google just broke its search engine" with the creation of Google plus. Me I think search msrketing,seo will live for long time yet,Me personally and my friends NEVER EVER CLICK on Facebook ads(if we do it , is just curiosity, and after we never visit again that page,this guys what I was reading their articles before they said that they see a lot of traffick from facebook.me also but the taffic from facebook dont do nothing,even in adsense they dont click on my sites,not to convert to buyers).I have 20 close friends and none of them cares what kind of content they find from facebook.Is our mentality (I am from CYprus)? Or is just a fact?That facebook ads are just some crap? Or general the acebook is a crap?Me i think that is.Is made for some people who are boaring and need something to kill time.so the traffick what you get is some boaring people who dont care about nothing, just some more things to watch and comment with their friends.So practically you have them on the site and after BAM, new hot site so bye bye.Never visit again your site.Why is so much importand?Their likes etc?The difference with google adsense is that all from our company are clicking on the ads and on the results. (much more on the results, because we think that is the best.Including me that I know that SERP can be manipulated.But we still prefer that.Why all speak about that SEO are dead? Are paid from facebook? WTF? Why I never hear somebody from SEOMOZ to say this?My result is that they are some bunch of I@@@TS and they dont know what they speak or are on the other side.I am sorry for my bad english but like this I can express my fealings.If you dont understand something please ask.
-
Thanks Guys for your valuable answers!
-
Good response Kris.
For me, SEO is alive because there are SEO pros who are able to deliver a quantifiable result. Think about this: When Google comes out with Search + your world, who are the first people to explain it? When Google or Bing or Yahoo make any changes, it is the SEO s of the world who dig in to find what it means and what it will take to impact a site given the change.
When a site does not function as it should or when a business cannot get the marketing result they need, they can call a web developer, a marketing company, or an SEO/SEM who gets it. Yes, there are a few web devs who do and I know of several marketing firms that have true SEO pros, but in the end it is the SEO who brings sites back from the dead in most cases.
When I think of all the changes in the last year, I think of every person who really got what was going on and the ones who made sure they learned it. SEO's for the most part. So, is SEO dead? Maybe for some, but we are taking on clients almost daily and having fun. So, if this is dead....I must be in HEAVEN!!!
-
I think the "SEO is Dead" statement comes from a fundamental lack of understanding of what SEO actually is. While we search marketers tend to clump a lot of extra marketing tasks into the SEO bucket, SEO in its simplest form means exactly what it says.. search engine optimization. Search engines will always exist in one form or another. Even using the "FIND" function in twitter is tapping into a search engine. As long as there are people searching for things and thus information retrevial, optimizing that will always be a necessity. People tend to confuse short term tactics with long term definitions. Just because article marketing or link building or digg may no longer be the way to optimize something for search, or even if google and bing cease being the preferred search portals it in no way means SEO will go away, just the strategies and tactics and applications will change.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is it reasonable to not give an SEO access to our CMS?
A client (we designed their website) recently employed an SEO who required FTP access or access to the CMS. We told the client they would need to take full responsibility for any updates the SEO carried out, otherwise, the SEO could send over the changes and we would put them in at no extra cost to the client. The client didn't want to take responsibility and denied the SEO access to the CMS, and told the SEO to send over the completed work for us to put into the site. The SEO was not happy with this arrangement, and didn't seem to understand that we needed to trust him before access was would be given at a future date. Other SEO's have never had a problem with this arrangement, but this SEO claimed what they do is secret and for no one else to see. SEO want's to proceed, client doesn't want to proceed, we are happy to update the website with the client's approval. This particular client has a reputation for backing out of things. Also from the initial client, SEO contact the SEO was ready to update the website within 24 hours. Are we being unreasonable?
Industry News | | ChristinaRadisic1 -
What are the top 20 whitelisted SEO content publishing channels?
With Hubpages in the penalty box right now, I am looking for other inbound marketing channels to syndicate original content to relevant audiences. I am currently using SlideShare, but I am looking for other channels. Will you share 10-20 of your recommended content publishing channels that syndicate SEO content? Context: What I need are channels that are: Low to no budget ($0-50 annual, if they exist) Ability to upload SEO content - landing pages, infographics, blog posts, images, videos. Any content type - channels that publish at least 1 of each of the content types I mentioned Targeted, relevant traffic (we would assess that one) Ability to comment, share or vote (Like) the content White-listed by Google, most importantly Examples:
Industry News | | michaeleagar
Slideshare, HubPages (blacklisted by Google for now), and Squidoo (acquired by HubPages)1 -
Best Places to Post SEO/Marketing Jobs?
I have several colleagues in the industry (and some fellow marketers) who have asked me where the best places are to look for and post SEO job opportunities. I personally like InBound.org and LinkedIn. Where do you recommend marketeers look for job opportunities? D
Industry News | | danatanseo1 -
What are other SEO's calling themselves now?
I am piggy backing off of Rand's latest Whiteboard Friday: http://www.seomoz.org/blog/why-we-cant-just-be-seos-anymore-whiteboard-friday (It is an awesome post if you haven't checked it out yet.) I just want to hear some feedback from other industry professionals. Have you started defining/communicating your business as more than just, I do SEO? If so, what are you calling yourselves now and why? How has that been working out for you?
Industry News | | VentaMarketing1 -
Chinese SEO specialists
Wondered if any of you could recommend a very white-hat and trustworthy Chinese SEO specialist who I can partner with? Thanks, Luke
Industry News | | McTaggart0 -
Help! I need to hire a SEO / SEM Specialist - Am I asking for too much?!
Hey all! I'm expanding my in-house marketing team and I need to add an SEO / SEM Specialist that will strategize, execute & manage the following: Organic SEO PPC across multiple channels (Google, Bing & also social sites like Facebook) Remarketing & Display marketing Banner ads Retargeting We're a lean company that's all about doing more with less. But not being very familiar with the SEO / SEM world I'm afraid I'm asking for too much! What do you guys think? What's your experience been? If you do think that this is potentially a single position, what would be the best title for attracting talent? SEO / SEM Specialist? Digital Marketing Manager? With the research I've done - jobs / titles have been totally across the board! I'm not able to find much consistency. Thank you all for your help 🙂 It's greatly appreciated!!!!!
Industry News | | RochelleRietow0 -
How do you hire an SEOmoz-savvy SEO consultant?
I'd like to find an SEO free-lancer to review WikiTree.com and give me ongoing advice. My first instinct would be to go through oDesk, but I know I want someone who is tuned-in to this community and uses SEOmoz's tools. Advice or recommendations? Thanks!
Industry News | | Interesting.com0 -
Who would you like to ask a SEO question the most?
I was wondering about which people in the industry you'd like to ask a question the most in the q&a? On my list is Matt Cutts (obviously), Marshall Simmonds, Jimmy Wales and Biz Stone.
Industry News | | ThomasHgenhaven0