Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Should we BackLink to Guest Post ?
-
Hi,
I have been actively doing guest blogging for last few weeks . But the page authority , moz Rank and moz Trust of my guest posts appear 0 as those posts have their own pages on blogs with snippets of posts on home page. I wanted to ask if i should backlink to my guest posts to increase the authority, mR and mT of pages.
Those posts are already appearing as backlinks in webmaster tools but if i backlink to my posts to increase mR and mT, then will it also increase the juice passed by backlinks in those posts to landing pages on my site ?
Thanks,
-
Great point Ann. Obviously a lot depends on the motive when it comes to link building and in the real world you can't just measure your return on investment by the number of links...
I suspect that building connections between your own guest posts also increases the chances that people will want to find out more about what you have to say than if they just read one post somewhere.
Pitty you can't see the path people have travelled to arrive on your site beyond the immediate referrer.
-
While I do agree with what Casey says, I do cross-link my guest posts around the web in a most natural way. My guest articles are all in the same niche, so they are somehow cross-related, so what I do is to mention my guest articles now and then. That effort has been noticed by the way:
Guest blogging on Bloggingpro she links to another post she wrote on cleverdude.com. I’m sure she’ll get invited back.
Not that I'd turn that into strategy but why not if those links make perfect sense and build better relations with bloggers I guest post for?
-
My recommendation would be to spend the time building more backlinks to your site, not someone else's.
Why only earn a small share of the link value when you could get the lot? You'll get better return on the time you invest link-building.
I'm my experience it's best to just move on and build the next link than worry about the one you've already got. Do your research first, check the domain authority and the page authority of articles that are currently in the same place on the site that you expect your article to be posted. (That way you can estimate the likely page authority).
Another thing to consider when guest-posting is direct traffic. Check the number of subscribes blogs have and see if you can get guest-posts on those. Look at the content that works on their blogs (the ones with the most tweets/comments) and the kind of headlines that seem to work. You can often see patterns!
Hope this helps!
-
Hi,
Most of the blogs where i got chance to do guest postings have Domain authority in Forties and some in thirtees.
Yes, you are right that SEOmoz will take some time to index those pages but should i also do some backlinking to those pages to increase their juice?
Does the passed link juice keep on increasing for a page which is already shown as backlink in webmaster tools if backlinks to that page also keep on increasing with passage of time.
Thanks,
-
If these are relatively new pages, then they may not yet be included in the linkscape index, SEOmoz won't have calculated these stats for the page. What's the Domain Authority?
-
To me, the point in reaching out for guest posting opportunities, is to find very popular websites who are authorities. You should do the research beforehand. Basically, any post that gets published on these sites people will build links to it naturally because of the site and hopefully because you put a ton of effort in creating a kick ass post on someone else's website.
Try to go after larger sites for guest posting opportunities, use the current guest posts you have done as examples to show new sites.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Do citations count as backlinks?
Hello, So I may have a simple question- do citations such as yp and manta for an example count as backlinks? So if they do, would this be a natural link so good for seo? or a citation where it may be a backlink, but not very helpful for seo backlink profile? Thank you to all
Link Building | | Berner0 -
How can I find the best sites to guest post on while linking back to my article?
Whats the best way to find sites to guest blog on. There are just so many and I don't want to make bad choices so my current rankings don't get hurt
Link Building | | aronwp0 -
Do backlinks which contain parameters pass value
For some of our partners, we use our own tracking string in the url i.e. www.mysite.com/landingpage.html?partner=123456 . This has caused backlinks to be created to our site containing the partner string. I was wondering if these links would pass value to www.mysite.com/landingpage.html and the tracking parameters would be ignored or would Google treat www.mysite.com/landingpage.html?partner=123456 as its own page. If it did treat it as a seperate page, could you reclaim some of it using the canoncial tag?
Link Building | | L_F0 -
How to get BackLinks?
What is the best site to get backlinks ? Not for free, i mean a paid premium services . I think i need backlinks for the authority of my sites. My sites are indexed, but when i search for different keywords on google, i find them on page 5-7 . I need to see them on page 1-2 . But my site's authority is : 1 .
Link Building | | vende123450 -
Site Published Our Guest Post but Removed the Link Back
I recently developed a nice article for a career site and they agreed to publish it as a guest post. Once they published the article I noticed they had removed the link back to my site in the byline. What is a best way to approach this situation? Would you ask them to take down the article if they are unwilling to link back to your site?
Link Building | | Charlessipe0 -
Some questions about guest posting
After reading this on the SEOMoz blog, I've decided to try some guest posting to gain some backlinks for our real estate site. I have a few questions for those of you who do this regularly: 1. If the site you are posting on allows up to 3 links in the signature box, do you generally use them all? My gut instinct is that one anchor texted link would give me the most bang for my buck. 3. How much attention do you pay to PR or DA? If a site is PR1 but relevant to your niche would you spend the time to write the article? 4. What negatives have you found when writing guest posts? Thanks!
Link Building | | MarieHaynes0 -
What is the best way to manage backlinks?
What back link management software do you guys use or recommend? Need to manage types of links on each page. Thanks
Link Building | | joemas990