Separate blog url helpful?
-
I am managing a website for a hotel brokerage firm. The main URL is www.hotelassetsgroup.com but we started a new blog with the URL www.hotelsforsaleblog.com. We chose the blog URL because it has the words "hotels for sale." The main website has a tab at the top titled "Blog" which links to the blog URL.
I am not sure if this is helping us or not because the main URL and blog URL are both competing for the name of the business "Hotel Assets Group." The blog has very little interlinking within the same URL because it mainly links to the main website. Should we combine the two URLs together and just have the blog URL be the same like- hotelassetsgroup.com/blog or something like that?
-
Hi Keith, Thank you for actually looking up the websites I was talking about. I think I am going to place the blog on the main url. Thank you!
-
Your answer was good as well. I can only choose three users to have a Good Answer status. Thank you for your help!
-
Thank you guys for your help. I am going to need to chew on this information and figure it out. Thanks!
-
In the long run, having a blog on your main domain is going to outweigh the benefits of having a separate one.
Google is looking for stronger brand signals and pooling all your great content and resources under one roof will play a key factor in SEO. If you have a blog on a separate domain and if you generate tons of links via social media.. all that "juice" is not being sort of 'transferred' to your main website, which I am assuming is the money maker.
Furthermore, Google is giving much less importance to 'keywords' in a domain. You can assume that keyword in domains is going to decrease in weight as a rank factor even more, as they can be 'gamed' easily so I wouldn't worry too much about that.
Having a separate domain could make more sense for big brands especially if SEO is not of great importance.
-
I agree with Alan. Ideally the blog is on the same domain at a location like you suggested (hotelassetsgroup.com/blog). Having an a domain with the keywords are targeting is often helpful, but it's not the end all, be all for ranking for that or other key terms.
Check out this other thread, which is along the same lines: http://www.seomoz.org/q/which-is-better-for-linkbuilding-internal-or-external-blog
-
This is a tricky space Leslie.
I went through something similar with a fence contractor and we ended up with a bunch of worthless sites with exact match domains for various towns around the area.
In my case I found it easier to carry the authority of the existing site to rank for new keywords on a "blog" in a subdirectory rather than a new site.
Also, looking briefly at your sites, it looks like you are linking back and forth anyway so one doesn't really help the other. Because those links under "Latest News" flow through a feed proxy, they aren't really adding any SEO value to your blog as well (I could be wrong here, but I think there is a way to change the way those links show from a feed).
I guess if it were me, I would install the blog on the main URL. Seems like the whole site could work towards the same goals then....
Hope this helps, I look forward to seeing other responses.
-
I would agree with you. You have to ask yourself why do we have a blog. i find many people have one but dont know how or if it is helping them. Why have one on a different domain? To give links to your main site? Then why reciprocal link back to it? If your blog can attract a handfull of links under the same domain, it would out-weigh any links from your own blog on a seperate domain. (hope that makes sense)
I think having the blog in a subfolder or subdomain is the best use, you stand to gain links and traffic and you can use these pages to funnel PR to your home and landing pages, see link
http://thatsit.com.au/seo/tutorials/a-simple-explanation-of-pagerank
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is it a good practice to get link for your original page by shorter URL links
Hello Moz Community, I have a question regarding getting links on bitly, tiny, or an other url shortner, Is it a good practice to get link for your page by shorter url I mean lets suppose i am getting natural guest post link from content for my blog home page
Link Building | | JoeySolicitor
https://coupontoaster.com/blog/ ; and shorten it with bitly and then hyper link so is it a good practice am I getting the same power and SEO consideration as if i would have done this without url shortener. And what anchor texts shall i be using like rich anchor text or any other like click here, visit here, bitly or etc Please kindly help me with this thanks1 -
Does having our products on Amazon or EBay help with our SEO ranking?
We have an ecommerce web site, which ranks ok , but we are trying to build up our SEO scores. We're looking at links and were wondering if having our products listed on either Amazon or Ebay (or both) will actually help with ranking of our site? We sometimes have products listed on ebay with a reference to the higher price that the item is selling for on our main site. Thank you.
Link Building | | onwardsandupwards0 -
Submitting Separate Disavow Files for Each Subdomain?
This question has to do with using Google's Disavow Links Tool. For sites having quite a few subdomains, where those subdomains are listed separately in Google's Webmaster Tools, do I have to upload a separate disavow file for each subdomain? Or, will the file that I upload for the main domain (root domain), also be evaluated by Google for all of the subdomains on that site? I've searched all over the Internet for an answer to this question, but can't find anything.
Link Building | | masterfish0 -
Backlink from unrelated blogs
Hi I would like to ask Im doing SEO for gambling related website should I post articles only on the relevant blogs, websites related to gambling? I found website with pagerank 4 where you can submit artcile to blog. There is so many articles related to different topics (gambling, sport, finance, health, traveling ) If I submit article this kind of website how google handle with backlink? Does it has positive impact for seo?
Link Building | | centrum0 -
When you are manually posting to blogs, how closely related does the content of the blog have to be to the website?
For instance, if the website is for a hotel, would it be acceptable to post on travel blogs?
Link Building | | msmdz0 -
Help I have spam backlinks on my site and I am trying to remove them. Can someone please help me.
The site is www.jans.com I have identified the offending site as http://newbieontheblock.blogspot.com/ IT is loading me with bad anchor text...
Link Building | | Snell0 -
Group of small business owners links to each other. Do they get slapped for Private Blog Network?
I realize this is a far cry from BuildMyRank. But say this partially hypothetical groupl is a business chamber of commerce group. 30 businesses with modest sites (few links). They do their best to consistently exchange links back and forth. Nothing to abusive and some relevancy with respect to anchor links (lawyer give the accountant a plug when discussing minimizing taxes on his blog). Are these "little guys" heading for trouble? If not, when do you cross the line and face BuildMyRank type issues?
Link Building | | natearistotle0 -
Good guest blogging communities?
Besides My Blog Guest, does anyone know of any good guest blogging communities? The aforementioned, based on my few weeks of use, seems like a great community for guest blogging. Curious if any similar sites exist.
Link Building | | Greg_Gifford0