Outbound Affiliate Links - Positive or Negative Effect
-
Hello
I would like to increase the value of my value proposition to users by adding complimentor affiliate links and embedded widgets like postcode search to my promote my affiliate's service.
I already have a great ranking....
Am I jeopardizing my position by putting outbound links to affiliate sites? Also would a nofollow tag on an affiliate link work?
I understand Google is fast changing - so what is the latest advice on this for Spring 2011?
Thanks a lot
-
Thanks a lot for the valuable advice - looks as though the risk reward ratio does not stack up in my favor just yet. I'm definitely going to hold fire until the Panda update has stabilized even though I am sure I would be benefiting the users.........
-
Isn't it a bit of an contradiction to link to sites you don't trust enough with a followed link? If you are doing it for the users benefit a followed link is best almost all the time.
I would focus on adding truly valuable links, and follow them
-
All in moderation. Google always says "do what's best for your users" but I would stick to a single affiliate link per page to be safe if this was my website. Nofollow is a good way to link to sites you don't trust and I would say it would be applicable to affiliate sites.
-
Hi Philip,
I would hold fire until Google Panda has been rolled out as there are many unknowns about which sites are being hit right now. There are affiliate sites in the US that have taken a nose dive, so for the sake of a few weeks, hold onto what you have and then review again when we all know more.
Regards,
Andy
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How do I easily no-follow my affiliate links?
Hi, I am in the process of setting up an affiliate marketing campaign for my site. I have done a bit of research and understand that it is safest in terms of SEO to add no-follow to the links from the affiliate sites. What is the easiest and simplest way to implement this?
Affiliate Marketing | | whiteonlySEO2 -
Person using expired domain and its links to drive traffic
Hi, I know about people using expired domains to drive juice to their primary site but what about people using AN expired domain as their primary site (totally changing that site into a trashy affiliate-marketing vehicle)? The site I'm looking at is thegunzone.com. It has, according to Semrush, almost 38K links. It used to be a legit 17-year-old firearms hobby site, and this is what it originally looked like: http://web.archive.org/web/20120213184627/http://thegunzone.com:80/ Here is its last page before it closed and the domain purchased by the affiliate marketer: http://web.archive.org/web/20170315084035/http://www.thegunzone.com/ It closed around February of 2017, and some affiliate marketer bought it and all its backlinks. However, all those backlinks, which were previously to various articles, are now directed back to those articles (which don't exist anymore) but the homepage, including Wikipedia links. Here's an example: https://en.wikipedia.org/wiki/Polygonal_rifling At the bottom, in the 7th Reference, there's a link to an article called " "Learning About Shooting . . ." but if you click on the original link, it just goes to thegunzone.com homepage. Again, the site's totally different. And there are just thousands of such backlinks to former articles that don't exist anymore but are redirected to this schlocky site's homepage (and it's passing its juice through too). My question is this: this cannot be kosher with Google backlinking policies, right? Is this prevalent on the internet? Why hasn't thegunzone.com been found out and its rankings penalized yet? And how do I report him? I see tons of other sites using this basic strategy too on search results with various hunting keywords. (Disclosure: I do own a hunting/firearms blog, but I don't do any backlinking at all.) Any help would be sincerely appreciated.
Affiliate Marketing | | HandyWoman1 -
NoFollow Affiliate links from (very) shady websites will effect rankings?
Should I be worried , and if so what to do, if affiliates are linking from shady / gaming/adult websites? or dost the fact that the links are nofollow solve this issue completely ?
Affiliate Marketing | | KSafer0 -
Affiliate Marketing in Australia
Hello Guys My website is BannerBuzz.com.au I'm Looking for Best Affiliate Marketing Websites In Australia and I've Researched and found the following Websites for the same. http://www.clixgalore.com.au/
Affiliate Marketing | | CommercePundit
http://www.jackmedia.com/
http://www.commissionfactory.com.au/ So I Need your valuable opinions on which website I can get maximum exposure in Affiliate Marketing. Please Suggest. Thanks in Advance. Thanks Prabhakar0 -
How to prevent affiliates from bringing negative SEO?
Hi there, I'm just about to integrate iDevAffiliate network for one of my sites, however it occurred to me that affiliates may (unfortunately) resort to black hat methods without me becoming aware of it, which could pass negative link juice to my site. Is there any way to use affiliate networks such as iDev without causing this problem? I was thinking of simply using a different URL, but the problem is that 301 redirects won't mitigate the issue. Thanks!
Affiliate Marketing | | freeunlocks0 -
Ecommerce affiliate marketing comparison engine
Does anyone know if there is such a thing as an ecommerce comparison platform for affiliate programs? Something that would say, take a particular product, and let the user compare between Amazon, eBay, Walmart (all would be through affiliate programs). Does such a thing exist? Or is such a thing even feasible? oops, sorry for multiple posts, please let me know if i can delete somehow
Affiliate Marketing | | Mozzin0 -
Affilate Links
Hi I’m looking for confirmation of my worries about affiliate links to a website I'm working for and hopefully get some ideas of how to solve the problem of having affiliates without losing the strength of links from affiliate web sites. Poplidays.com has an affiliate program with an independant affiliation platform, but it also has a couple of partners who link directly to Poplidays.com from their sites. Poplidays wants to reward the partner sites in the same way as it does affiliates: with a percentage of sales generated by visitors. However as their SEO I don’t want to lose these links. They are from established, quality sites in the same subject area and, in my opinion, have a lot of SEO value. Affiliate links are 302 redirects from urls on the affiliation platform’s domain; something like http://poplidays.affiliation.com/?clientid=123 to www.poplidays.com Can you confirm that replacing a direct link to www.poplidays.com with a 302 redirect of this type will be a bad for Poplidays rankings? Any proof of this from a reliable source that I can quote? The affiliation platform is insisting that there is no negative effect and that no one has ever made a remark like mine before. Any good ideas of how to resolve the problem of rewarding linkers without spoiling the links for SEO? Bearing in mind that Poplidays want to be able to reward sites for visitors who may buy on a later interaction with the site (up to 30-days) and want an automatic report so that the partner can follow his commissions. I’ve tried implementing something through Google Analytics but it wasn’t perfect. Your in house affiliation system is working with links like http://go.seomoz.org/aff_c?offer_id=1&aff_id=1624&url_id=1&file_id=24 that 302 to http://www.seomoz.org/features?affid=1624&txnid=10274208218121120514 Is this a better / perfect solution ? Compared to a direct link to http://www.seomoz.org/features ? Thanks - Neil
Affiliate Marketing | | CarmenImmobilier0 -
Best Way for Resellers to Use Outbound Links to Software Demos
I have a software reseller site that wants to have ever-present linking buttons to demos of the software they sell--the demos are on their software vendor sites. My concerns relate to SEO and leaking link juice; but, also to constantly providing visitors with the exit door. What are the best practices for such a situation?
Affiliate Marketing | | Court_LOQUA0