301 Redirect - What happens to backlinks
-
Hello...
One of my sites is losing rankings in G.
I received the webmaster notification of unnatural links...
My question is, should i do a 301 redirect of every page on my site to a new domain?
If so, do the backlinks (which i believe are causing my rankings to drop) carry over?
How about the good backlinks?
Also, what would happen to the rankings i currently have on page 1?
Thanks
-
I would not 301 redirects because it passes link juice, it will also pass the link juice from sites that have nothing to do with your phrases. What I would recommend is starting a new site. Manually check all your old backlinks.
-
i still don't have enough info on this topic. in my case, i purchased a domain name didigames.biz. actually it is expired domain name with 25DA already. but you know .biz domains difficult to rank in top ten. i purchased new domain name didigamesgirl.com and started making links. now i am thinking about redirecting my .biz domain to this domain. need expert opinion on this.
-
Personally I would not do a 301, as Donnie have said. With the 301, also the backlinks will be redirected. Actually one of the problems Wil Reynolds had with SeerInteractive was because of old backlinks to his previous domain name, then 301 to the actual one.
If you are thinking of creating a new site as a solution in order to avoid the penalization for unnatural links, then - during the migration - contact the "not-crappy" sites which linked to your old one, and inform them that you're changinge domain name and, therefore, you are asking them if they may update your link. 99% the link will be updated.
Obviously, all the link equity the "unnatural links" are passing to your site will disappear, which means that a loss in ranking in quite sure, but not at the same level a penalization could cause.
Another solution should be to try to quit all the unnatural backlinks but maintaining the same site. I don't know if this can be possible: if the domain is http://www.simplastics.com/ (taken from the email you use to register in SEOmoz) from OSE is see exact match links from comments, maybe a signature, and from blog related to politics (not quite related indeed).
Said that, and because the site has also other on page issue (i.e.: domain canonicalization), maybe to create a new site is the best decision.
-
There are many individuals that claim redirecting these sites will filter out the crap links. They juice up a site, then 301 it. My suggestion would be to test it. If the penalty is algo based and if you get hit with this penalty after your 301 then simply undo it and the penalty should go away. I don't believe it's a manual audit. Or you listen to google and start removing the unnatural links. Or you take Donnie's approach if you want to build a new, longer standing web presence.
-
I'm not the expert on this topic, so I'd love to hear some others jump in on this.
This is a very hot topic right. Wil Reynolds was talking about a new potential technique of putting up spam crap sites and building tons of anchor text links to them and letting them live for a few weeks until they get burned. Then put up a new one and repeat the process.
Ethan Lyon mentions in the comments something similar to what you're talking about
Ethan Lyon Apr 23, 2012
A strategy that is really big right now is 301 redirecting burned sites to new sites. So if you build 10,000 links to site A, then it gets burned, 301 redirect site A to site B. Build 10,000 links to site B, so now it has 20,000 links. When site B gets burned, 301 redirect site A and B to site C, so now you start with 20,000 links. Then build 10,000 links to site C so you have 30,000 links. Rinse and repeat and you have a strategy to rank consistently in the top spots in some of the most competitive spaces. Insane that it works, but it painfully does.
So I know that doesn't really answer your question, but sheds a little more information and validates the fact that a lot of people are doing this, or thinking about it right now.
So for people that have done this, do 301 redirects carry the original anchor text and thus can result in burning the new site as well?
-
I would not 301 redirect because it passes link juice, it will also pass the link juice from sites that have nothing to do with your phrases. What I would recommend is starting a new site. Manually check all your old backlinks. Find the backlinks that are authoritative and relevant to your topic (usually sites that have your keyword phrases in them), and contact them. Your email should be: Dear____ , we have moved our site to a new location can you please edit our link?
I love giving value.. The more value I give the more value I get (aka karma, and yes I am a hippie)
When you contact these sites webmaster you can check their sites in a broken link checker tool or find something to help them improve. If you cannot find something to improve at least be somewhat entertaining. Remember webmasters are people too!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
301 redirecting to anchor points
A client has just given me a list of redirect URLs as requested of them. However, they're wanting to redirect a bunch of pages to various anchor points within the same page. For example: /pages/about might redirect to: /pages/our-story#our-mission And: /pages/history might redirect to: /pages/our-story#history Is there any problem with this? I've never seen or been asked to redirect like this before.
Intermediate & Advanced SEO | | muzzmoz0 -
301 redirects Ruby on Rails
Can anyone point me to the best way to implement 301 redirects on a Ruby on Rails website?
Intermediate & Advanced SEO | | brianvest0 -
Removing 301 redirect from 2.5 yr old domain
Hello, Need Advise. We are in Automobiles We have an Automotive site - build 3 yrs back - which is our main site (Site A) We built a separate niche site on Used cars 2.5 yrs back (Site B - url http://www.usedcarindelhi.com) - did seo - promote it for a year and later on in feb 2013 - did 301 domain redirection to Site A Now - we thinking to rebuild Site Site B again and remove redirection Will there be any harm on Site A, as we have now removed the redirection or shall we pass on link from home page of Site B to Site A i.e say Powered by Site A (on Top) or at all no direct linking is actually needed. PS :- Also - can anyone let know the backlink quality of www.usedcarindelhi.com. Its PR 3, DA - 18, Majestic Citation Flow - 18, Trust Flow - 11 . Pl advise
Intermediate & Advanced SEO | | Modi0 -
301 Redirection problems
A couple of days ago we did a restructure of our e-commerce site (wordpress + woocomerce) where some product categories needed to change names. I used Yoast SEO plugin to do 301 redirects in the .htaccess file.Today I noticed that we had two hits in the SERP on the phrase "dildos med vibrator". See the attached screenshot (first two results).One goes to http://www.oliverocheva.se/kategori/sexleksaker/dildos/dildos-med-vibrator/ which is the right URL. One goes to http://www.oliverocheva.se/kategori/sexleksaker/dildosdildos-med-vibrator-dildos-for-honom/ which is a corrupt URL that has never been in use. The old one we did a redirect from was /kategori/for-honom/dildos-for-honom/dildos-med-vibrator-dildos-for-honom/The command in the .htaccess file was: Redirect 301 /kategori/for-honom/dildos-for-honom/dildos-med-vibrator-dildos-for-honom/ http://www.oliverocheva.se/kategori/sexleksaker/dildos/dildos-med-vibratorWhat has happened here? Why does the 301 create entirely new URL:s in the SERP?Tz0TULT.png
Intermediate & Advanced SEO | | kisen0 -
How to do a site migration followed by a domain migration and avoid 301 redirect chains?
Hi all, The current roadmap for our Eng team has us performing a site migration (redirecting one subfolder to another subfolder) and then a domain migration shortly after. The way I see it, I have 2 scenarios (the 1st involves the site migration THEN the domain migration and the 2nd is the site migration and domain migration being done simultaneously): olddomain.com/subfolder-old to olddomain.com/subfolder-new THEN olddomain.com/subfolder-new to newdomain.com/subfolder-new AND olddomain.com/subfolder-old to newdomain.com/subfolder-new olddomain.com/subfolder-old to newdomain.com/subfolder-new I also understand that there are two best practices for a domain migration and they are 1) keep everything the same that you can to help Google understand it is the same page, just on a different domain and 2) avoid chain redirects. As you can imagine, scenario 1 requires more Eng costs than scenario 2. So, my question is, is scenario 2 a perfectly viable option or should I make the push to go for scenario 1? Any advice is greatly appreciated!
Intermediate & Advanced SEO | | brad-causes1 -
Urgent Site Migration Help: 301 redirect from legacy to new if legacy pages are NOT indexed but have links and domain/page authority of 50+?
Sorry for the long title, but that's the whole question. Notes: New site is on same domain but URLs will change because URL structure was horrible Old site has awful SEO. Like real bad. Canonical tags point to dev. subdomain (which is still accessible and has robots.txt, so the end result is old site IS NOT INDEXED by Google) Old site has links and domain/page authority north of 50. I suspect some shady links but there have to be good links as well My guess is that since that are likely incoming links that are legitimate, I should still attempt to use 301s to the versions of the pages on the new site (note: the content on the new site will be different, but in general it'll be about the same thing as the old page, just much improved and more relevant). So yeah, I guess that's it. Even thought the old site's pages are not indexed, if the new site is set up properly, the 301s won't pass along the 'non-indexed' status, correct? Thanks in advance for any quick answers!
Intermediate & Advanced SEO | | JDMcNamara0 -
301 Redirect htaccess
Hi Guys, I have a website that has plenty of links with parameters. For example:
Intermediate & Advanced SEO | | UrbanMark
http://www.domainname.co.uk/index.php?app=ecom&ns=catshow&ref=Brandname-Golf-Shorts&sid=201v04gxs2hlozv161tfo43qk98583el I want to place a wildcard redirect on the .htaccess but don't know what exactly code for this. Ideally I want the URLs above to be: http://www.domainname.co.uk/Category/Brandname-Golf-Shorts Any help pls. Thanks,
Brucz0 -
Regarding 301 Redirect!
Hello, I heard that 301 redirect can be good for newly registered domain names can i buy a old domain name and put 301 redirect on it to my newly registered niche market domain name. Shall i buy only 1 domain name and put 301 redirect to my newly registered domain names or i can do this for more than 1 old domains i purchased?
Intermediate & Advanced SEO | | anand20100