Does 301 redirect on homepage impact seo strongness of this page
-
Hi,
we are running a multilingual website with this structure :
http://www.website.com/en
http://www.website.com/fr
http://www.website.com/de
http://www.website.com/lang (etc.)with then all onsite URLs this way:
http://www.website.com/en/hello
http://www.website.com/fr/bonjour
http://www.website.com/it/ciaoWe have a 301 redirect on http://www.website.com going to http://www.website.com/en - except if a user already went on the website and chose a specific language.
My question is :
Do you think the english homepage will have more seo power if it goes directly to http://www.website.com/
I wonder if we lose some linkjuice with the 301 redirection, as many backlink goes directly to http://www.website.com
-
Do you think the english homepage will have more seo power if it goes directly tohttp://www.website.com/
In short, yes. When you redirect any URL you will lose between 1-10% of the link juice from your backlinks. That does not sound like much but since it does affect every link it's something to consider.
Are the overwhelming majority of your visitors English readers? If so, having the site default to the English version makes sense.
Depending on the nature of your site, you may wish to offer pages for the various types of English such as EN-UK, EN-US, etc.
-
my two cents. I think it very well could lose some linkjuice, but certainly not much.
is it worth testing? how much effort will you need to put in for potentially a minor improvement in rankings?
if its a lot of effort I personally wouldn't bother.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
International SEO setup issues canonical URL
My site is www.grocare.com for one region and in.grocare.com for another region. Both of them have the same content except the currency for particular regions. Someone told me that google will take the content as duplicate and not rank either. I have setup hreflang and targeted different regions for both in the search console. I read many article which say canonical urls need to be setup for international seo sites. But Im not sure how to setup canonical urls and whether they are the right way to go . i just don't want my content deranked. Now i have setup hreflang properly after asking the moz community itself. So im hoping to get some help with this query too. TIA
International SEO | | grocare0 -
Multiregional / Multilingual SEO - What do you do when there is no equivalent page?
Hello, We're building out a small number of pages for the US in a sub-folder .com/us. The idea is to show US specific pages to users in that location. However, we also have a number of pages which we will not be creating for the US as they're not relevant. I am planning on geo-targeting the US folder to instruct the search engines that this subfolder should appear in the US SERPS but since it isn't an exact science, there is a chance that US visitors may land on these non-us pages which could potentially give them a bad user experience. What should we do in instances where a US user lands on a non-us page with no equivalent page? Any help would be much appreciated!
International SEO | | SEOCT1 -
International SEO : Redirecting spanish visitors to spanish site
Hi There, I have a problem I need an advice for. I run an e-commerce site in French. Things are going well. I also run the Spanish version of this site. We are starting to sell. But nothing like French site. I have traffic coming to the French site from Spain from visitors with Spanish language and they don't buy anything. That is strange as the conversion rate is good. Si I want to redirect them to the Spanish site. We sell phone parts. Our SEO is mainly based on brands, make, and reference numbers. So keywords are almost the same in both languages. Of course, site.es is aiming at google.es, and site.fr at google.fr So I am wondering. If I redirect these visitors to the Spanish site, Will it affect french site's SEO? Thanks
International SEO | | Kepass0 -
What are the SEO implications of having a website hosted in Singapore (as a subdomain of the global website) when the website is targeting the UK audience?
What are the SEO implications of having a website hosted in Singapore (as a subdomain of the global website) when the website is targeting the UK audience? Will it be hard to get it to rank? Will there be problems with search console?
International SEO | | ToniFarrington-Allthingsweb0 -
Low Index: 72 pages submitted and only 1 Indexed?
Hi Mozers, I'm pretty stuck on this and wondering if anybody else can give me some heads up around what might be causing the issues. I have 3 top level domains, NZ, AU, and USA. For some od reason I seem to be having a real issue with these pages indexing and also the sitemaps and I'm considering hiring someone to get the issue sorted as myself or my developer can''t seem to find the issues. I have attached an example of the sitemap_au.xml file. As you can see there is only 1 page that has been indexed and 72 were submitted. Basically because we host all of our domains on the same server, I was told last time our sitemaps were possibly been overwritten hence the reason why we have sitemap_au.xml and its the same for the other sitemap_nz.xml and sitemap_us.xml I also orignially had sitemap.xml for each. Another issue I am having is the meta tag des for each home page in USA and AU are showing the meta tag for New Zealand but when you look into the com and com.au code meta tag description they are all different as you can see here http://bit.ly/1KTbWg0 and here http://bit.ly/1AU0f5k Any advice around this would be so much appreciated! Thanks Justin new
International SEO | | edward-may0 -
Hreflang link is always going to the homepage
Hey there fellow Mozzers, I'm currently performing some work for a webshop which is located at two different TLD's.
International SEO | | WesleySmits
example.com and example.nl. In the head of both websites the hreflang tags have been added to tell Search Engines which site is targeted at which country. That's good 🙂 However, the hreflang links are pointing to the homepages of both websites from every page on the websites. Isn't example.nl/blog/ not supposed to link the hreflang tag to example.com/blog/?0 -
How to SEO for Spanish-Speaking People in California
I found myself in need of translating our current website into Spanish language so that we can target the Spanish-speaking population of L.A. and surrounding areas. I have several questions: 1. What should my url structure be? ex: domain.com/es/subpage
International SEO | | cgman
would that work? 2. Do I need to worry about any header information? Do I just translate the whole thing into Spanish with meta info etc..? What about rel="canonical", what do I need to do with the spanish translated pages? Any other tips for SEO in Spanish? I plan on hiring a translator to translate the entire website into Spanish and thought about putting it in its own sub-directory, for example: domain.com/es/ Thanks for looking!0 -
Duplicated 404 Pages (Travel Industry)
Our website has creating numberous "future pages" with no alt tag or class tag that are showing up as 404 pages, To make matters worst, they are causing duplicate 404 pages because we have different languages. The visitors cant find the 404s but the searchbots can. Would it better to remove or add the links to robot.txt or add nofollow/noindex tag? This is an example. http://www.solmelia.com/nGeneral.LINK_FAQ http://www.solmelia.com/nGeneral.LINK_HOTELESDESTINOS_BODAS http://www.solmelia.com/nGeneral.LINK_CONDICIONES http://www.solmelia.com/nGeneral.LINK_MAPSITE http://www.solmelia.com/nGeneral.LINK_HOTELESDESTINOS_EMPRESA
International SEO | | Melia0