How to get a full blended listing
-
Hi people,
After much hard work our site www.noyelling.com.au is doing very well in the SERPS in Brisbane. The only problem is that we've gone from having a full blended listing to what can be seen in the attached image - a map-pack listing. While we are number 1, I don't feel that having the listing as it is is offering anywhere near the value we'd receive from a full blended maps/organic listing.
Any ideas on how a full listing can be achieved so that we can be number 1 and be separate from the map-pack we are part of currently?
Thanks,
Matt Williams
-
Hi Duncan,
Your current display in the SERPs is a blended listing. The title is going to your homepage. Other elements are going to Google Maps and your Google+ Local page. So, that qualifies it as blended. As Adam has mentioned in his response, we may not be completely understanding the intent of your question. Can you offer further clarification? Thanks!
-
Hi Matt,
I'm not sure what you mean by going from 'a full blended listing to a map-pack listing'. Are you saying that your site used to be higher up in the organic listings?
The map-pack listings you are referring to are the Google places local listings which will always show up when you add a location to your searches (e.g. brisbane). When I searched 'driving schools brisbane' I noticed that your site was on page 5 in Google Australia with your driving schools brisbane page. Your number one listing in Google places is probably due to the number of favourable reviews you have on there.
Just having a quick look at your backlink profile, it is entirely possible that your drop in organic rankings is due to the recent Google update. I would have to do a full audit on your site to check all factors but from a quick look, most of your backlink anchors are commercial terms (e.g. driving schools brisbane, brisbane australia driving school etc.) which is what the recent update has hit.
Adam.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Organic listings disappeared I don't know why!
Brief history: I am MD of a medium sized health organisation in the UK. We have one of the leading websites in the world for our industry. We were hit by a Google algorithm update last year (Penguin or Panda, I can't remember, but that's not relevant here I don't think) and our daily visits went down from around 10,000 to around 5,000 in two separate hits over a couple of months. Then there was a steady decrease to about 3,000-4,000 visits a day until we totally updated the design of the site and did some good work on the content. We have always been white-hat and the site has around 3,000 pages with unique content added daily. So things have really been on the up for the past couple of months. We have been receiving around 6,000 visits a day in recent weeks (a slow incline over the past few months), until Sunday. Sunday morning around 10am all of our organic listings pretty much disappear, including for our brand name. Monday morning a few come back, including our brand name and our main, most competitive keyword, which we were showing up on the third page for and we returned to this page. Then Tuesday morning another few of our most competitive keywords show up, back where they were before. This includes images which had disappeared from Google images. Our PPC and business listings were not really affected at all. My developer submitted a site map through webmaster tools on Monday morning and I'm not sure if this is the reason pages started to show up again. In our Webmaster tools the indexed pages are about a quarter of all of the ones on the site - all pages were indexed before. I just don't know what has happened! It doesn't make any sense as 1. Google don't seem to have rolled out any algorithm updates on that day 2. we do not have any messages in Webmaster Tools 3. a number of our main keywords have re-appeared - why would that happen if we had been hit by a Google update?! Our organic hits, which previously made up about 80% of all our hits, have gone down by 80% and this is drastically affecting business. If this continues it is likely we will have to downsize the business and I'm not sure what to do. When I saw that the 'indexed pages' in Webmaster tools started to increase (they were around 600 on Monday, around 900 yesterday and then this morning, around 1,300), I thought that we were on our way up and maybe this problem would just resolve itself and our listings would re-appear, but now our indexed pages have reduced slightly since this morning, back down to around 1,100 so the increase has stalled. Can anybody help?! Do you have any idea what could be causing this? Apparently there have been no changes made to robots.txt and my developer says that no changes were made that could have affected our listings. ANY ADVICE WOULD BE GREATLY APPRECIATED.
Intermediate & Advanced SEO | | JH11 -
Should i get witty with folder name of Blog?
I understand the importance of keywords, but I also worry about the usability factor. Curious - anyone ever study about the impact of calling your WP folder "blog" vs "long-primarykeyword" Im thinking of something generic /blog
Intermediate & Advanced SEO | | inmn
/community
/articles
/info Vs long keyword /long-keyword/ ANyone have any input? Every time I search, i see things about Folders vs Subdomains, etc. Thanks everyone for your feedback!1 -
To list or not to list? Products that contain basic info only, yet show off product depth...
Some of our products on our site only have 40 characters of description... each item/category is it's own unique web page with basic info like Brand, Model, What it is, Price, & Quantity in stock. For searchers knowing what they want, they can quickly find us via the basic info & see that we have it in stock. But for someone surfing our site, it's not all that attractive or informative as you are scrolling down the category list. Collecting the picture & info can be a slow and time consuming process, but something we'd love to be all caught up on one day. Would it be wiser to take these pages off, or keep them on until they are fully updated with pic & more detail? (My thought is that even though they don't contain a lot of individual detail depth, they still add a substantial quantity of basic related content to the category page that they reside in. This basic info on these items are also given a chance to burn into the web search engines over a longer period of time. As time goes by and their content is improved, they will get re-crawled/re-indexed with their new information depth. Also, even though they don't look all that pretty, it shows off our product depth... if we only listed the items that looked spectacular, then a lot of our categories would only contain a wimpy 3 out of 30 items that we actually have for sale. That feels like a huge misrepresentation of how much selection we actually have to offer. But perhaps this is wrong thinking?) Thanks, Kevin
Intermediate & Advanced SEO | | Kevin_McLeish0 -
Google Webmaster Tools > HTML Improvements > 301 Moved Permanently pages - how did they even get there?
Hello experts! I'm going through my Google Webmaster Tools > HTML Improvements looking for pages with duplicate meta descriptions/titles that I can fix. And I noticed there are about 60 pages odd looking page titles that have duplicate meta descriptions, which are also noted as: 301 Moved Permanently Moved Permanently The document has moved here. Apache Server at sports When I click on the link to see the page names, all of them are pages we never created. The pages are all sports blog related. Here are few examples: http://www.titanium-jewelry.com/justin-tuck-blog.html http://www.titanium-jewelry.com/unlimited-potential-project-blog.html http://www.titanium-jewelry.com/left-handed-baseball-glove-blog.html http://www.titanium-jewelry.com/adjustable-basketball-hoops-blog.html how did they get on our site? Is this some sort of malicious attack? Most of them are sports related blog looking names. I just don't know how these pages could have been created. 2) is this hurting us with Google?3) Can you tell when the page was created?Thanks ron xEtX3op.jpg
Intermediate & Advanced SEO | | yatesandcojewelers0 -
How do I list the subdomains of a domain?
Hi Mozers, I am trying to find what subdomains are currently active on a particular domain. Is there a way to get a list of this information? The only way I could think of doing it is to run a google search on; site:example.com -site:www.example.com The only issues with this approach is that a majority of the indexed pages exist on the non-www domain and I still have thousands of pages in the results (mainly from the non-www). Is there another way to do it in Google? OR is there a server admin online tool that will tell me this information? Cheers, Dan
Intermediate & Advanced SEO | | djlaidler0 -
Getting Google in index but display "parent" pages..
Greetings esteemed SEO experts - I'm hunting for advice: We operate an accommodation listings website. We monetize by listing position in search results, i.e. you pay more to get higher placing in the page. Because of this, while we want individual detailed listing pages to be indexed to get the value of the content, we don't really want them appearing in Google search results. We ideally want the "content value" to be attributed to the parent page - and google to display this as the link in the search results instead of the individual listing. Any ideas on how to achieve this?
Intermediate & Advanced SEO | | AABAB0 -
Get-targeted homepage for users vs crawlers
Hello there! This is my first post here on SEOmoz. I'll get right into it then... My website is housingblock.com, and the homepage runs entirely off of geo-targeting the user's IP address to display the most relevant results immediately to them. Can potentially save them a search or three. That works great. However, when crawlers frequent the site, they are obviously being geo-targeted for their IP address, too. Google has come to the site via several different IP addresses, resulting in several different locations being displayed for it on the homepage (Mountain View, CA or Clearwater, MI are a couple). Now, this poses an issue because I'm worried that crawlers will not be able to properly index the homepage because the location, and ultimately all the content, keeps changing. And/or, we will be indexed for a specific location when we are in fact a national website (I do not want to have my homepage indexed/ranked under Mountain View, CA, or even worse, Clearwater, MI [no offence to any Clearwaterians out there]). Of course, my initial instinct is to create a separate landing page for the crawlers, but for obvious reasons, I am not going to do that (I did at one point, but quickly reverted back because I figured that was definitely not the route to go, long-term). Any ideas on the best way to approach this, while maintaining the geo-targeted approach for my users? I mean, isn't that what we're supposed to do? Give our users the most relevant content in the least amount of time? Seems that in doing so, I am improperly ranking my website in the eyes of the search engines. Thanks everybody! Marc
Intermediate & Advanced SEO | | THB0 -
Google Places Duplicate Listings
Hey Mozzers- I know the basic process for handling duplicate listings, but I just want to make sure and ask because this one is a little sensitive. I have a client with a claimed and verified listings page, which is here: http://maps.google.com/maps/place?q=chambers+and+associates&hl=en&cid=9065936543314453461 There is also another listing (which I have not claimed yet) here: http://maps.google.com/maps/place?q=dr.+george+chambers&hl=en&cid=14758636806656154330 The first listing has 0 reviews, where the 2nd unverified listing has 12 fantastic 5 star reviews. We can all agree that if I can get these two listings to merge, his general listing will perform much better than it already is (the first listing has about 200 actions per months). So, what is the best way to merge these two without losing any reviews and without suspending my places account? Thanks in advance! Ian
Intermediate & Advanced SEO | | itrogers0