Using abbreviations in URL - Matching Keyword
-
We have a website that uses /us/, /ca/, /va/, etc for URLs of the different U.S. states.
How much better is it (or is it at all better) to use /california/ or /virginia/ instead in our URLs to rank for searches that include the name of those states?
-
Thanks EGOL. Long time no talk. How have you been
-
Nima,
I get thousands of visitors every day who use a two-letter state abbreviation as part of their query. Not so much for Ohio or Utah... but definitely a LOT for states like California and Pennsylvania.
So, I would not be motivated to change.
E
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Domain name in URL
Hi we are targeting local cities across the UK with landing pages for our website. We have built up a few links for https://www.caffeienmarketing.co.uk/bristol/ and recently advised that I should change the URL to https://www.caffeienmarketing.co.uk/marketing-agency-bristol/ and 301 directing the old one 2 questions really: 1. is there any benefit in doing this these days in that this is the main keyword target we have for this page? 2. Do I get 100% benefit for all the links built up on the old page
Intermediate & Advanced SEO | | Caffeine_Marketing0 -
Is it best to 301 redirect or use canonical Url when consolidating two pages?
I have build several pages (A and B) with high quantity content. Page A is aged and gets lots of organic traffic, ranks for lots of valuable keywords, and has only internal links to this page. Page B is newer (6 months) and gets little traffic, ranks for no keywords, but has terrific content and many high value external links. As Page A and B are related to a similar theme, I was going to merge content from page B onto page A, but don't know which would be the best approach for handling the links going to page B. For the purposes of keep as much link equity as possible, is it best to us a 301 redirect from B to A or use a canonical URL from B to A?
Intermediate & Advanced SEO | | Cutopia0 -
Does google ignore ? in url?
Hi Guys, Have a site which ends ?v=6cc98ba2045f for all its URLs. Example: https://domain.com/products/cashmere/robes/?v=6cc98ba2045f Just wondering does Google ignore what is after the ?. Also any ideas what that is? Cheers.
Intermediate & Advanced SEO | | CarolynSC0 -
"Null" appearing as top keyword in "Content Keywords" under Google index in Google Search Console
Hi, "Null" is appearing as top keyword in Google search console > Google Index > Content Keywords for our site http://goo.gl/cKaQ4K . We do not use "null" as keyword on site. We are not able to find why Google is treating "null" as a keyword for our site. Is anyone facing such issue. Thanks & Regards
Intermediate & Advanced SEO | | vivekrathore0 -
GWT Keywords not showing my Keywords Focus, What to do?
Hello Community I will like ot know if im doing something wrong here..... I have setup keywords for my google ranking using yoasr SEO http://imgur.com/BCWTifV but in my Google Webmaster http://imgur.com/V1texto What im doing wrong?
Intermediate & Advanced SEO | | dawgroup0 -
CHange insite Urls structure
Hello Guys! I have a situation with a website and I need some opinions. Today, the structured of my site is: (I have had this site architecture since many years) Main country home (www.mysite.com.tld) o Product_1 Home (www.mysite.com.tld/product1/) § Product_1 articles www.mysite.com.tld/product1/product1_art1 www.mysite.com.tld/product1/product1_art2 www.mysite.com.tld/product1/product1_artx o Product_2 Home (www.mysite.com.tld/product2/) § Product_2 articles www.mysite.com.tld/product1/product2_art1 www.mysite.com.tld/product1/product2_art2 www.mysite.com.tld/product1/product2_artx I have several TLDs with their main and their products. We are thinking in modify this structure and begin to use subdomains for each product (The IT guys need this approach because is simpler to distribute the servers load). I not very friendly with subdomains and big changes like this always can produce some problem (although the SEO migration would be ok, problems could appear, like ranking drops), But, the solution (the reasons are technical stuff), requires the mix of directories and subdomains in each product, leaving the structured in this way: Main country home (www.mysite.com.tld) o Product_1 Home (www.mysite.com.tld/product1/) § Product_1 articles product1.mysite.com.tld/product1_art1 product1.mysite.com.tld/product1_art2 product1.mysite.com.tld/product1_artx o Product_2 Home (www.mysite.com.tld/product2/) § Product_2 articles product2.mysite.com.tld/product1_art1 product2.mysite.com.tld/product1_art2 product2.mysite.com.tld/product1_artx So, the product home will be in a directory buy the pages of the articles of this product will be in a subdomain. What do you think about this solution? Beyond that the SEO migration would be fine, 301s, etc, can bring us difficulties in the rankings or the change can be done without any consideration? Thanks very much! Agustin
Intermediate & Advanced SEO | | SEOTeamDespegar0 -
Keyword stuffing
Hi all. I'm working on this page - http://www.alwayshobbies.com/dolls-houses - for the term 'dolls houses'. It's not doing great at the minute (23rd in GUK) and I was wondering if it might be down to the volume of exact match keywords on the page (32). If not, does anyone have any other pointers? Thanks!
Intermediate & Advanced SEO | | Blink-SEO0 -
Is it OK to have a site that has some URLs with hyphens and other, older, legacy URLs that use underscores?
I'm working with a VERY large site that has recently been redesigned/recategorized. They kept only about 20% of the URLs from the legacy site, the URLs that had revenue tied to them, and these URLs use underscores. Whereas the new URLs created for the site use hyphens. I don't think that this would be an issue for Google, as long as the pages are of quality, but I wanted to get everyone's opinion on this. Will it hurt me to have two different sets of URLs, those with using hyphens and those using underscores?
Intermediate & Advanced SEO | | Business.com0