What are the best ways of improving our domain authority?
-
My site's domain authority has gone down by a few points recently. What the best ways of increasing it? It's currently 29 out of 100. What is a good domain authority number?
-
I'll chime in on the '**what is a good domain number authority'. **
I hope this is an obvious point... There's no magic number. I would suggest that it depends on your vertical, and the keywords for which you are trying to rank. Quick tip - use the SEOmoz SERP overlay tool . When you're doing searches for your target keywords, you can get a quick/rough idea of the type of domain authority/number of linking root domains that will be necessary to be in the conversation for page 1 rankings.
-
It is likely that your domain authority went down because the size of the index used by OSE shrank significantly. Last month they indexed about 72 billion URLs, compared to 150 billion the month before. This month they indexed even less, something like 68 billion URLs.
If some of your backlinks weren't indexed this time, you'll lose domain authority. There's not a lot you can do about the index shrinking, unless you can provide a few million dollars worth of Hardware for SEOmoz to use.
-
Links from other authoritative sites that are relavent and/or entertaining to your audience will help you gain authority. As long as the users that get to your site and like what they see, share what they see (give you an endorsement) and or bookmark it, you gain authority. Think of it from a user perspective, if you entertain them, educate them, or offer them something of interest they will naturally link to your site.
The anchors to your site must look natural as well. be sure that your inbound links are built mostly of your URL or brand name.
-
Agree with Greg. Also, links from well linked sites typically help the most (as I'm sure everyone knows).
-
The more linking Root Domains you have, the higher the authority grows.
Obtaining 100 links from the same websites is no were near as valuable as 100 links from 100 different websites. This will improve your Domain Authority.
Greg
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Export domain reference full on google search console
Hi all My website is https://simthanglong.vn/ and it have +7000 Referring domains from competitor use tools bad backlink. i want to disavow it but Google Search Console accept export up to 1000 domains. So, What I have to do. Help me Please.67oetuz.jpg
White Hat / Black Hat SEO | | simthanglongdotvn0 -
Does building backlinks help improve Google rankings? If so which links work nowadays?
Hi Guys, Please only reply of you have real experience.... So as the title implies does building backlinks work in improving the rankings in Google? I know they are not on the same level as some are spammy, in blog networks etc but how about other backlinks that are of higher quality? If yes, what sorts of backlinks work nowadays in boosting rankings but not risking getting penalized? So should you build backlinks ongoing? If so how many per month? I have a real struggle trying to get backlinks on really high quality sites. Any advice? Cheers John
White Hat / Black Hat SEO | | whiteboardwiz1 -
New Software Requires us to redirect a sub domain to another IP Address.
I operate a local print and direct mail company located in Houston called Catdi Printing (www.catdi.com)We do very well with our local rankings and rank 1 or 2 in our main keywords ( direct mail Houston & eddm Houston ) We are looking to upgrade our online quoting and ordering system. The software is very expensive and the only way we can incorporate this new system is create on our end a new subdomain (printing.catdi.com) and redirect it to an ip thats with their server. Their server is located in Californiaa and might even be hosted by Google but im not certain on this point. Our current host provider is Hostgator and they are based in Houston so im not this provides any benefit. I guess my main question is will Google look at this negatively? Would this change our SERPS organically and what about how Google indexes pages on the subdomain? Im also concerned that the load times will be off and make the user experience awkward. Any feedback is greatly appreciated!
White Hat / Black Hat SEO | | ChopperCharlie0 -
Buying a domain vs. renting a domain
I am considering buying and redirecting a domain that has a pretty strong, relevant link profile. However, it's very expensive. There is another option to rent the domain on a month-to-month basis. I am interested in doing this for at least a month just to see what SEO benefits are to be had and if it would ultimately be worth buying or not. Can renting a domain have any negative impacts on my primary site? Would the search engines know if I did this? Is there any harm in having those redirects appear and then disappear?
White Hat / Black Hat SEO | | jampaper0 -
Whay are low-quality exact match domains still ranking well for our biggest term?
There are a number of low-quality “exact-match” domains that are ranking well for the term “locum tenens”. I don’t want to specifically mention any sites, but there are some with poor content and very few quality backlinks that are on page one. The only reason I can see for them ranking so well is the fact that “locum” and/or “tenens” are in the URL. It’s very frustrating because we have worked hard to do all the right things (regular blogging, high-quality content, quality backlinks, etc.) to build our domain authority and page authority so they are better than these sites, yet they still out-rank us. Our site is www.bartonassociates.com. Could it have something to do with the term “locum tenens”, which is a latin phrase? Is it possible that because it is a latin term that it somehow slipped through the cracks and avoided the update that was supposed to eliminate this? If so, what can we do to get some justice?
White Hat / Black Hat SEO | | ba_seomoz0 -
Subdomain and root domain effects on SEO
I have a domain lets say it's mydomain.com, which has my web app already hosted on this domain. I wanted to create a sub-product from my company, the concept is a bit different than my original web app that is on mydomain.com and I am planning to host this on mynewapp.mydomain.com. I am having doubts that using a sub-domain will have an impact on my existing or new web app. Can anyone give me any pointers on this? As much as I wanted to use a directory mydomain.com/mynewapp, this is not possible because it will just confuse existing users of the new product/web app. I've heard that subdomains are essentially treated as a new site, is this true? If it is then I am fine with this, but is it also true that subdomains are harder to reach the top rank rather than a root domain?
White Hat / Black Hat SEO | | herlamba0 -
What are the best methods of White Hat SEO?
What are the best methods of White Hat SEO? How can you create good quality White Hat links? For example, how do you convince someone to link to your site?
White Hat / Black Hat SEO | | harrygardiner0 -
Separate domain name for a subdomain?
I just created a subdomain to help our main TLD website. I was wondering if it's smart to create a separate TLD for this subdomain and set up a forward and build links to it. Reason I was thinking about it because it would be easier for people to remember instead of typing in subdomain.maindomain.com. But, I don't want the main website to suffer, since the purpose of creating this subdomain and it's content is to help the main domain. Any inputs on this? Thank you.
White Hat / Black Hat SEO | | FinanceSite0