Changing H1 Tag based on referrer
-
Hello,
I need some quick help and advice. We're going through a website re-design, and we have a few H1 tags set on some of our inner pages. The team is ok with these, however they want to change the H1 tag if the user gets to that page from a page within the site.
Example:
When the referrer is our site (www.domain.com), the H1 tag = Go to Step 2When the referrer is anything else, the H1 tag = Welcome to our site
I'd like to keep the H1 tag as the SEO rich keyword text we agreed on (in this case "Welcome to Our Site"), however our developers don't think its directional enough and wants to change it based on the user path.
I'm ok with the suggestion, however I want to make sure that if we choose the option with the referrer that this doesn't impact our SEO efforts.
I'm assuming the referrer will changed based on how the bot gets to the page, but i'm not certain and was wondering if anyone had some thoughts on this..
Any help is greatly appreciated.
Thanks...
-
Changing the content to show a bot something different than regular user is always considered black hat and is frowned upon.
That being said, if you're trying to create different messages based on where the user came from, you may want to consider something like a bright box to provide direction and interaction to the visitor. Some general text in the page like that could be dynamic without being considered deceitful to Google.
I would have to recommend not trying to show Google something completely different than what users see in any regard.
-
Good question.. I'm not sure but inclined to say that googlebot wont accept sessions either. They used to have many problems with sessions and would index pages with session ids (don't see those anymore). Hopefully whatever they changed would help you too.
-
Hey,
Thank you..that helps..Welcome to our site isn't the keyword rich text i was referring to..lol..was just trying to keep it as general as possible...
Also, would this be the same if we used session instead?
-
I don't see how "Welcome to Our Site" is keyword rich but you can make the message changing cookie based instead. Since Googlebot doesn't accept cookies, it will always see "Welcome to Our Site".
Googlebot can't read cookie experiment - http://www.danclarkie.co.uk/googlebot-javascript-ajax-and-cookies-its-complicated.html
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Can a cloud based firewall affect my search ranking?
Hi, I recently implemented a firewall on my website to prevent hacking attacks. We were getting a crazy amount of people per day trying to brute force our website. I used the sucuri cloud proxy firewall service which they claim because of the super fast caching actually helps SEO. I was just wondering is this true? Because we're slowly falling further and further down the SERPS and i really don't know why. If not, is there any major google update recently I don't know about? Thanks, Robert
Web Design | | BearPaw880 -
Wordpress - redirecting tags
I just ran a webmaster tool from Yoast SEO premium and notice I have a lot of problems with tags (restricted-robots-txt) For example : http://www.soobumimphotography.com/tag/wedding-group-photo/ Do I have to redirect to http://www.soobumimphotography.com/wedding-group-photo/ Should I do this to each and every posts Thank you
Web Design | | soobumim0 -
Title Tag Suggestion
Short title tag is more useful so if we just use our targeted keyword in home page title then is it useful.? for example my website: http://www.topnotchlawsuitloans.com/ i am targeting lawsuit loans keyword so if i use <title>TNF - Lawsuit Loans | Lawsuit Funding</title> is batter to use for main page or <title>Lawsuit Loans | Lawsuit Funding | As Low As 1% | PreSettlement Funding</title> can we have to use main targeting keyword on all webpage title tag ? my website have 200+ page and i have to use different title tag for that pages including targated keyword so if i am targeting lawsuit loans in that title, what is best to divide title pipe, hyphen or comma ? does capitalization in title tag wrong effect ? Lawsuit Loans - As low as 1% Lawsuit Loans | As low as 1% Lawsuit Loans, As low as 1% (or i have to use smaller cash in title) for all different page i want to place this kind of title is it best for SEO purpose Lawsuit Loans - Lawsuit Loans Fargo Lawsuit Loans - Lawsuit Loans Escondido Lawsuit Loans - Lawsuit Loans Erie Lawsuit Loans - Lawsuit Loans Flint Lawsuit Loans - Lawsuit Loans Fort Wayne Lawsuit Loans - Lawsuit Loans Fresno Lawsuit Loans - Lawsuit Loans Gainesville Lawsuit Loans - Lawsuit Loans Grand Rapids Lawsuit Loans - Lawsuit Loans Gilbert Lawsuit Loans - Lawsuit Loans Gresham Lawsuit Loans - Lawsuit Loans High Point Lawsuit Loans - Lawsuit Loans Hialeah Lawsuit Loans - Lawsuit Loans Huntsville if i am using this kind of different title for all page then it can effective for SEO or it will be come in keyword stuffing
Web Design | | JulieWhite0 -
H1 tag optimization question
Hey folks, I've got a question about h1 coding. Our H1 tags are currently coded like this: [http://www.rapitup.com/mf-doom](<a href=)" class=" current">MF Doom Do you think this would be better? [http://www.rapitup.com/mf-doom](<a href=)" class=" current"> MF Doom My guess is that the second example would be better, and even if not better we know it's not worse. Thoughts? Thanks!
Web Design | | irvingw0 -
Google Tag Manager
I recently discovered the Google Tag Manager and I am in the process of updating many of my websites with this feature. I am using Tag Manager to mange Google Analytics, Google Remarketing, Alive Chat, Woopra, etc. I have one question about how Tag Manager actually works. As best I can tell, the Tag Manager code snippet that I insert into my web pages is the same for all my websites and does not include a unique ID. If that is the case, then Tag Manager must search all the URLs in the TM database to find a match. What is to stop someone else from adding some rules for my URLs to their containers? I expect Google has a method to ensure proper matching, but I'm not clear on how that is enforced. Best,
Web Design | | ChristopherGlaeser
Christopher0 -
Template change, huge drop in rankings
We recently changed the template of our website but we kept the same url structure, most titles are the same, the content changed a little bit, the description is the same, and the same on-page SEO. Although we have been very careful and the actual template change took less than 5 minutes, we experienced a huge drop in rankings (even more than 10 positions in Google serp). Does anyone have any idea what could have caused such a drop? The weird thing is that Google still has the old website in cash and not the new one. We resubmitted the sitemap, made a few more redirects... but anyway... what else can we do? Any advice would be much appreciated. Thanks!
Web Design | | echo10 -
Homepage Menu Change
For the site I work on we would like to make a change on the homepage from having categories on the left nav to a meta menu on the top nav. The reason we are doing this is an attempt to both make finding products better for the customer and we feel it is more aesthetically pleasing. Could this negatively affect our SEO and ranking even if we use the exact same links? Are there any other negative repercussions you feel could come from this? Thanks for any help!
Web Design | | ClaytonKendall0 -
How do search engines interpret <hgroup>...</hgroup> tags?
Hi there. I'm building an HTML 5 site and through research of new HTML 5 elements I've seen little conclusive information about the interpretation of the new <hgroup>tag, in terms of SEO application and interpretation. In particular does Google interpret the nested heading tags as individual elements or does it combine them into one entity? For example, say I have: <hgroup> # Article Heading ## Article Sub-heading </hgroup> How is this interpreted by Google and what would be some good SEO best practices regarding the <hgroup>tag in HTML5: Is it interpretted as a single tag (" Article Heading: Article Sub-heading ") or two separate heading tags (one and one )? Also, how much does the ordering of the tags matter (say for example I wanted something like the following for visual purposes? <hgroup> ## Article Sub-heading # Article Heading </hgroup> One last thing: is it safe to assume that it is indeed OK to have multiple tags on a single page (as referenced by Matt Cutts a while back in a Webmaster Video)? Thanks! </hgroup> </hgroup>
Web Design | | LMDNYC2
