When was the last algorithm update? One of my pages has dropped significantly this week
-
One of my pages dropped 22 places last week and I'm not sure why - can any body give me some suggestions to why this might have happened?
-
Yup I saw the matt cutts tweet
You can also look at http://mozcast.com/ if you ever feel like something odd may be going on. SEO Moz is great at keeping track of fluctuations for you.
-
Lindsay,
I am afraid you may be suffering from either Pandaphobia or Penguinphobia and, hopefully you have not yet risen to chronic Googlephobia as it is harder to treat.
Seriously, without being able to know what the site or page is it is next to impossible to tell what is affecting the page. I will tell you that with newer pages big ranking swings are not uncommon and that you have to monitor it over a couple of weeks.
One thing you can do to help any ranking page is to be sure to maintain its relevance with a link from a blog (even internal from your own site), add a bit of content or change it up a bit (caveat of remember you don't want to do something that changes it wholesale), add or change an image, etc. Here is an example:
We have a client site that is very narrow and has about 6 pages. One of the key pages fell to page two in Google for the key term. I had an article written on that term, about one paragraph, we added it to the mid copy portion of the page and within about two weeks, they were back on page one.
I will caution you that my anecdote is "correlation does not equal causation" sensitive, but I think it has an effect because we create a lot of content for clients and see the effect it has.
If you can send info on page, I can look deeper, but I understand if there are reasons you can't.
best
-
We maintain a calendar at http://www.seomoz.org/google-algorithm-change that might help you out.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google June Core update massive drop in visibility and rank
Following Google Core update in June, I noticed that some websites has seen small improvements or stayed on same positions in SERPs, but our website received nearly 60% visibility drop. Now, after two weeks, some keywords shows "slight" improvement, while majority of keywords still sits on quite low places in searches. Even others big brands got hit after update, but some competitors didn't and overtook our positions. Anyone else noticed any patterns after update and can share some thoughts? Thank you.
Algorithm Updates | | Optimal_Strategies1 -
How is this possible? #2 ranking with NO on-page keywords, no backlinks, no sitemap...
Hi everybody. I have a question ... I'm totally stumped. This question is being asked today (November 16th, 2015) just after Google updated something in their algorithm. Nobody seems to know what they did. and it has something to do with the new "Rank Brain" system they're now using. My niche is Logo Design Software (https://www.thelogocreator.com). I had the keywords "logo creator" on the page roughly 7 times. After Google updated, I lost about 10 spots and as of this writing, I've dropped to #15. So, maybe I over optimized. fine. Noticing that for the keyword "logo creator" ... NONE of the top 14 spots actually have "logo creator" in their page title and NONE of them have more that 2 instances (if any) of the keyword "logo creator" on the actual page. So I removed ALL instances of my keyword "logo creator" from my home page - used the Webmaster's Fetch Tool and moved up a few spots instantly. So what the heck? And the #2 spot for that keyword is www.logomakr.com - they have NO words at all on their pages, no blog, no sitemap and far fewer links than anybody in the top 10. Can anybody reading this shed some light? Marc Marc Sylvester
Algorithm Updates | | Laughingbird
Laughingbird Software0 -
Rankings Drop Week Beginning 19 May
Hi All I have experienced quite a significant rankings drop since week commencing 19 May. I have heard there has been a Panda roll out recently was it around that time? Thanks Gavin
Algorithm Updates | | gavinr0 -
Impact of recent On Page Optimisation changes had negative impact !
Hi I recently updated some page titles, H1 tags & on page content which overall has seen search results slip down following the first site crawl by google I assume. My question is, should I try to get back the rankings and test and change one thing at a time to see the impact right now or should i wait for a period of time for it to settle down once goggle has crawled the site a few times or will the subsequent crawls have no impact? Thanks Ash
Algorithm Updates | | AshShep10 -
Next big Google update. Andy ideas when?
I'm interested to find out if anyone has and idea of when it will be or good guesses I would be interested to hear your thoughts. I have put a big effort into an SEO upgrade on my site and I'm interested in what impact I can expect when the next big update comes. Assuming I have fixed the issues that had been causing my traffic drop.
Algorithm Updates | | mark_baird0 -
Why is my domain authority (and page authority) plummeting?
In June our domain authority was at a 41. In July we were 38 and ever since then our domain authority is gradually getting worse and worse. We went from a 33 to a 29 in one week! Possible explanations include: Maybe the SEO we hired (for a few months in late 2011) added our domain to some less-than-awesome directories The 301 redirects on our home page are hurting us somehow Duplicate content for URL's with different capitalization (IE: /pages/aboutus and /Pages/AboutUs) Can someone please point me in the right direction? Which of the above possibilities would likely impact domain/page authority? Any other ideas as to why this might be happening? Any suggestions for improving our domain or page authority? Thanks for the help!
Algorithm Updates | | MichaelBrown550 -
Sharp Drop in SERP Ranking for Specific Keyword
I'm sure this happens to a lot of people for a lot of different reasons. My pages http://www.cleanedison.com/leed and http://www.cleanedison.com/courses/leed-green-associate suddenly dropped off the map over the past 2 weeks for the keyword "LEED Certification" I tried to limit the number of times "LEED" was mentioned on the first URL (/leed) to try to combat an over-optimization penalty but I did not for the second (/leed-green-associate). Both of them have fallen precipitously and are no where to be found on Google. What can I do to troubleshoot this? Is there anyway to guard against this in the future?
Algorithm Updates | | CleanEdisonInc0 -
Another Panda update?
Our high quality (IMHO!) editorial technology site got hit by around ~20% of Google search referrals when Panda went live in the UK on the 12th. But the last couple of days it's returned to "normal". Is that the effects of our frantic scrabbling around trying things, or have Google tweaked the algorithm again, to remove the editorial sites which got caught accidentally?
Algorithm Updates | | StuartAnderton0