Is a no-follow link/sponsored link a good editorial link?
-
Ok maybe this is a dumb question. I really need some better, more quality backlinks pointing to my site.
There is a site that has domain authority of 72, page rank 5 that is offering me a sponsored blog post.
Do sponsored posts count as a good editorial link? Also what if they are no-follow (and how would I find out ahead of time), does that still give me link juice?
-
It won't give you link juice. It might give you traffic, but probably not a lot. There are probably other opportunities that your time/money are better spent on.
-
Yes they disclose that it is sponsored.
-
Nofollow links do not pass link juice - Google may still crawl them for informational purposes, but they won't count toward your overall domain profile quality. I would only pursue sponsored posts/editorial links if you're confident that the blog's audience is a good match for you - i.e. treat it like an ad, not like link building.
I would be extremely cautious about buying sponsored links. If the person doesn't disclose that they've been compensated for a blog post, they could be in violation of FTC guidelines. A reputable sponsored post SHOULD nofollow their links, otherwise you would be in violation of Google's paid links policy: http://support.google.com/webmasters/bin/answer.py?hl=en&answer=66736
-
Thanks for your reply. Is it better to have 2 good quality backlinks (editorial) vs one excellent one?
For example:
domain1 has a domain authority of 52 with a page rank of 4
domain2 has a domain authority of 72 with a page rank of 5
Both fit well into my niche, but the offbeatbride bride post is $475 more and wasn't sure if the higher domain authority and page rank is worth it in terms of getting a boost from Google.
-
Hi there,
Actually the sponsored posts is still good way of getting a good rankings for your keyword. Just make sure that this website has theme relevant to yours and the post itself will be unique not copied.
If the following link will be no-follow then it is depend on how much you are going to pay for it. I can't really say that no-follow links are not carrying any value for SEO, especially after many updated done by Google.
To find out if the link is no-follow you can use http://www.seomoz.org/seo-toolbar
Hope it help
Ruslan
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
When conducting a link building strategy does it matter the country the link is from?
We are a UK business and if we have links mostly from US based blogs and websites does this penalise us. The links are from relevant websites and topics. Should we be focusing on .co.uk sites
Link Building | | Caffeine_Marketing1 -
Followed links bad?
I send press releases through 2 different press release agencies. I noticed in the past year or so that one of the agencies started tagging all of the links in my press release with rel=nofollow while the other did not. I couldn't figure out why, so I actually called the "nofollow" agency...they told me that they do this because it is actually BETTER for SEO and that google would penalize you for creating new press releases that do not contain "nofollow" tag.. and that this was done as a result of some recent change to google's algorithm....now I do not know who to believe. Has anyone else heard of this issue and maybe could this be specific to press releases?
Link Building | | TrueResults1 -
When we use 'link:' for who get the link, how come google show us the same domain as a link.
the search result show the domain of its own. what is is? and is it meaningful as a link?
Link Building | | onedaykorea0 -
What's Angela/Paul link profile?
Hi, Very new to this and appreciate your time to read and answer my question. What's Angela/Paul link profile? and what should I look out for if someone is offering to provide this type of link building to me?
Link Building | | nojan0 -
Link building
I am just starting out on building dome links for my site and a lot of the sites i am requesting to link to are requesting i put a link on my home page is this normal as i can imagine it would look quite messy,or is there a way to put it on but hide it or should i create a links page i am using a wordpress website using elegant themes i am a total newbie so not sure what i should do any feed back would be appreciated . thanks alan
Link Building | | Elfranco0 -
Do no follow links have any seo value at all?
I saw some test results of no follow links from some years back and it seemed to indicate that Google still counts the anchor text in no follow links provided the page is already indexed and has do follow links pointing to it. The test results seemed to indicate that Google does count the links and uses the anchor text to cause the page to rank higher in the serps for those key words. any truth to this? If i don't expect any traffic whatsoever from a no follow link should i not build it? Take care, Ron
Link Building | | Ron101 -
Link Building: Asking for links versus building links
I am currently delving into link building for SEO having started out from a social media marketing side. From that angle, it was always my belief building high quality links came from engaging targeted bloggers and sites in my market and related verticals for product reviews and/or providing expert advise and opinion for posts they are creating. As I am learning more the "technical" side of SEO, I've read a lot of posters on here talk about asking from links from websites. While I get the concept from a strategic stand point, are links really asking for or is better to continue to pursue the long term investment of pitching to get coverage from well known bloggers and sites?
Link Building | | joshuaopinion1 -
Can a reciprocal link turn into a one way if you no-follow?
If you create a list of links to top blogs in your industry but no-follow all the links, and they link to your list, will that count as a reciprical link or a one-way link by search engines?
Link Building | | SparkplugDigital0