Your opinions re nSphere.net and Bloomreach.com
-
What nSphere does is they create pages on a subdomain of your existing domain
they create static pages (product listing) targeting specific searches of specific locations.
local.example.com/air-jordans-in-san-francisco-california.htm
local.example.com/nokia-lumia-products-in-chicago-illinois.htm
etc.
What Bloomreach does is they create static pages (product listing) on a subfolder of your existing domain
example.com/th/nokia-lumia.htm
example.com/th/white-samsung-galaxy-s3.htm
etc.basically they create pages that they think is similar to what the site is offering.
Do you think the pages created by them will cause our site to be penalized in the long run for having too many thin static pages? From my undestanding Google Panda penalizes poor quality pages and I appreciate your opinion guys if what their doing will eventually do harm to our site.
Maybe there are members here who have actually used their service who can testify if bloomreach or sphere is worth the investment/risk.
Thanks!
-
BloomReach's technology has been live on websites since August of 2009. The goal of our product is to create a limited number of new high quality pages that are well liked by users, have a compelling user experience and drive increased purchases on our customers sites.
To do this, we use web-wide and site data to identify and predict demand that the website should get, but isn't. We then evaluate the relevance of a customers products/content for this demand as expressed by a theme/query. We only create a page if that relevance is very high and there is no existing competitive or duplicative page. We QA these pages and then monitor the quality of these pages over time. For example, we will identify if these pages become more duplicative (using our DDR technology recently covered by Search Engine Land) over time due to product inventory changes or if users are not liking these pages as measured by metrics like bounce rate. If a page does not do well on some of these quality and user happiness dimensions then we will add a noindex tag to those pages.
The net result is that BloomReach pages tend to perform equally or better than a customers existing "category-like" pages. These existing pages tend to be automatically created based on a defined ontology database and faceted search technologies. Other than a limited number of high profile pages, which are manually reviewed, these pages do not have any technology that is constantly analyzing the quality or user experience metrics of these pages and making constant changes to improve their quality. BloomReach pages do this and that is why over time we tend to see BloomReach pages perform better than the comparable pages on the site for metrics like bounce rate.
We'd be happy to answer any follow up questions and share with you what we've seen on the 90+ sites on which we are currently deployed. If interested, please email ashutosh@bloomreach.com.
-
Based on the info you've shared, I would avoid them both. Sounds like a service that is very likely to get your site penalized - if not now, in the future.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
We switched the domain from www.blog.domain.com to domain.com/blog.
We switched the domain from www.blog.domain.com to domain.com/blog. This was done with the purpose of gaining backlinks to our main website as well along with to our blog. This set us very low in organic traffic and not to mention, lost the backlinks. For anything, they are being redirected to 301 code. Kindly suggest changes to bring back all the traffic.
Technical SEO | | arun.negi0 -
Whats better? A modified .COM EMD or Pure EMD on a new extension?
HI I am planing to built a site. Lets say my keyword is "playgames". I can take for example the domain playgamesnow.com, filler domain. Or I can take playgames.new extension. A pure EMD. My question is whats better?Is it worth to register the domain on a new ( but suitable ) extension just to be shorter and EMD. Or its better to take the modified.COM ( longer and not EMD ). But its a .com It will be a big site, I plan to make an authority, long lasting site. Thanks in advance!
Technical SEO | | Catinas970 -
Delete or re-submit sitemaps for new products? How often?
When I add new products (approx. 10 a month), I usually delete the old sitemap and submit a new one. Is this ok to do, or should I just re-submit it with the new info included? Also, is once a month too much?
Technical SEO | | tiffany11030 -
How to link site.com/blog or site.com/blog/
Hello friends, I have a very basic question but I can not find the right answer... I have made my blog linkbuilding using the adress "mysite.com/blog" but now im not sure if is better to do the linkbuilding to "mysite.com**/blog/ "** Is there any diference? Thanks...
Technical SEO | | lans27870 -
Can I 301 Re-Direct within the same site?
I have a magento site and would like to do a 301 redirect from page A to page B. Page B was created after Page A but contains the same products. I want page A to be replaced in the search engines with page B while carrying the link juice from page A. Is this possible? Am I better off just blocking page A through the robots .txt file? Thanks
Technical SEO | | Prime850 -
Does anyone have any thoughts about this site: web-archive-uk.com?
They have "archived" a lot of our content. We have high-quality content that has been copied by others. We are in the process of sending DMCA notices to the relevant search engines that have indexed these sites. As well as to the actual sites. Are we right to believe that copied content on 3rd party websites damages/diminishes the seo of our own site? (Leaving aside the straight forward theft issue.) BTW actually impressed by the swift responses from Google to DMCA requests.
Technical SEO | | dexm100 -
301 Re-direct as referral traffic
So we have this site set up in analytics as www.domain.com and then analytics is showing the referral traffic as coming from domain.com and I just wanted to make sure I'm right in the theory that Google is counting the 301 as a different site and showing what is otherwise direct traffic as traffic coming from domain.com. If that's wrong let me know. Otherwise I'll just go through with that theory since no one on any forums that I could find had an answer to it.
Technical SEO | | KateGMaker0 -
.com domain is an iframe copy of a .net domain?
Hey folks, This one is over my head. I'm helping out a friend's dental office website (www.capitolperiodontal.com), and their home page source code points to the .net TLD for its content apparently: | | <title></span>http://www.capitolperiodontal.com/</title> http-equiv="content-type" content="text/html" /> rows="100%" id="dd_frameset_0001"> src="http://www.capitolperiodontal.net/" name="dd_content_0001" framespacing="0" frameborder="0" noresize="noresize" title="capitolperiodontal.com" /> <noframes></noframes> My idea was to load all the content from the .net to the .com, then redirect the .net to the .com as it has better domain authority and is, well a .com. Any insights what this iframe biz is all about and if my strategy above is ok? Many thanks folks! john
Technical SEO | | juanzo0070