Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
• symbol in title tag
-
We have a few title tags with a circular dot symbol, which is created by the code "•"
Humans see a dot, but googlebot sees •
Does this negatively impact our SEO, or is googlebot aware that **• == *** to human eyes
-
Hey Graeme
I am unsure of any specific guidelines with regards to HTML special characters but I would tend to keep my page titles to the agreed and safe characters. In this instance, the page title is totally fine but ascii has been abused in page titles in years gone by to create more catchy looking SERP listings.
(¯
'·.¸(¯'·.¸Free X !!! Click Here !!!¸.·'´¯)¸.·'´¯)You may find a variety of things happen and your titles get rewritten.
One other point or perspective - you mention that Googlebot sees the ascii code but a human sees the bullet character. Well, where? How does your SERP listing look? If the page title in the search engine results looks like this:
My Product • Category | Site Name
Then, I would say that is a pretty good reason to do away with the special characters.
If this was me, I would keep it simple, stick with the best practices and make do with standard characters to break up your title tags: - | etc.
Some links that may help:
http://www.seomoz.org/learn-seo/title-tag
http://support.google.com/webmasters/bin/answer.py?hl=en&answer=35624
Hope that helps!
Marcus
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Deleting Tags Properly - Advice Needed
I have over 18,000 tags. Needless to say, most of them are relatively useless to the user and generate no traffic, while cluttering the site. (I use Wordpress.) My plan is to delete tags, but I want to do so safely as to not accumulate website errors. (Tags pages are noindexed.) What process should I take here? Here was my basic plan (any help is appreciated). 1. Find irrelevant tags that are connected with hardly any posts. 2. Go into the post, and remove said tag. 3. Now, with a tag having a 'count' of 0, I go into Tags, and delete it. Safe, right? But now it seems those tag pages just turned into 404s "Uh-oh...Page not found!" Where do I go from here? Create 410's? Thanks Mike
Technical SEO | | naturalsociety0 -
Problems with Meta Title on Bing
On the Bing search engine, it isn't showing the actual meta title we have for a website. It's showing something different. However, the correct meta title is showing on the Google search engine. Has anyone had the same issue? Has anyone been able to fix this issue? Thanks for your help!
Technical SEO | | Harrison.Stickboy0 -
Hreflang tags with link to redirect loop
Hi guys, I'm having a bit of an issue on a client site that I'm hoping someone can help me with. Basically, the client has two domains, one serving users in the Republic of Ireland (http://www.americanholidays.com), showing Euro prices, and the other serving users in Northern Ireland (http://www.americanholidays.com/gb_en/) showing £ prices. The issue I'm having is that the URL for the Northern Ireland page has a 302 on it and goes through another 2/3 301 redirects until it resolves as http://www.americanholidays.com, however it does then show the £ prices. You can see the redirect chain here: http://tools.seobook.com/server-header-checker/?page=single&url=http%3A%2F%2Fwww.americanholidays.com%2Fgb_en%2F&useragent=1&typeProtocol=11 The homepage is using the Hreflang tag, and pointing search engines to serve the http://www.americanholidays.com/gb_en/ page to users using EN-GB as their language. The page is also using a self-referencing canonical, which I believe may negate the whole Hreflang tag anyway? My main question is - is the fact that the Hreflang for the gb_en page is pointing to a chain of redirects negatively affecting it? (I understand too many redirects are never good). Also, is the canonical negating the Hreflang? Any help/info would be great as I just can't get my head around it! Thanks guys Daniel
Technical SEO | | DanielKiely60 -
Meta descriptions and h1 tags during a 301 redirect
My employer is shifting to a new domain and i am in the midst of doing URL mapping. I realize that many of the meta descriptions and H1 tags are different on the new pages - is this a problem ? Thank you.
Technical SEO | | ptapley0 -
Div tags vs. Tables
Is there any reason NOT to code in tables (other than it being outdated) for SEO reasons?
Technical SEO | | EileenCleary0 -
Use of title tags on divs for SEO purposes
Hello community, I recently was asked by a client to analyze a website of a competitor. I did was he asked me to do but when I looked at the source code of the website I found this code: I changed the exact words into something for privacy reasons, but I never looked at a code like this.
Technical SEO | | JarnoNijzing
Using a div for an anchor I get but adding a title tag to the div? I never seen that before. Title tags on anchors, yes, using images in divs as background and then adding a title??? Does anyone have any experience with a code like this and if you do how does this impact rankings? Does it impact rankings at all and does anybody know of any correlation between the two? Looking forward for your responses. Regards Jarno0 -
How do I fix the h1 tag?
No More Than One H1 Tag Easy fix <dl> <dt>Number of H1s</dt> <dd>2</dd> <dt>Explanation</dt> <dd>Best practices for both SEO and accessibility require only a single H1 tag. The H1 is meant to be the page's headline, and thus, multiple H1s are confusing. Consider employing H2, H3 or CSS styles to achieve the same results with text visualization.</dd> <dt>Recommendation</dt> <dd>Remove multiple instances of the H1 tag, so that only one exists on the page.</dd> <dd>I get this error yet it does not tell me how to fix it. I'm not even sure what the H1 tag is?
Technical SEO | | 678648631264
</dd> </dl>0 -
Do I need to add canonical link tags to pages that I promote & track w/ UTM tags?
New to SEOmoz, loving it so far. I promote content on my site a lot and am diligent about using UTM tags to track conversions & attribute data properly. I was reading earlier about the use of link rel=canonical in the case of duplicate page content and can't find a conclusive answer whether or not I need to add the canonical tag to these pages. Do I need the canonical tag in this case? If so, can the canonical tag live in the HEAD section of the original / base page itself as well as any other URLs that call that content (that have UTM tags, etc)? Thank you.
Technical SEO | | askotzko1