Keywords repetition in both post/page title+url path or spread between both of them?
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Hello all,
I have one doubt concernig SEO optimization as I am buiding the structure of my website to be sound with the Keywords I am targeting:
I have read that the post/page name is very important (selecting the right keywords you are targeting and the lenght) and also the url path name, taking into account both keywords+lengt.
I still have the doubt if (Imagine I am considering 5 keywords for SEO.):
1) OPTION 1
I should use as far as it is possible, the 5 keywords in the post/page title and repeat the 5 same keywords in the url path name?
OR
2) OPTION 2
I should use these 5 keywords spread between title and url path? I mean maybe I use 3 keywords in the post/page name and 2 keywords in the url path, but my main concern is as search engines gives more weight in SEO for post/page name rather than to the url path name, maybe I will miss 2 of the keywords I used in the url path name?
My choice would be OPTION 2 as I can have:
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Shorter post/page name - Shorter url path name.
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More caracters for targeting the keywords: 75 (from post/page name) + 115 (from url path name).
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I avoid repetition of keywords in both title and url path.
Thank you very much,
Antonio
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Thank you all,
Just one question, which selection should I make in the Google Adwords Keyword Tool in order to know the monthly global searches of the keywords?
Exact?
Phrase?
Broad?
For instance,
I get 300,000 gobal monthly searches for a broad search for a specific "information about New York and only 750 in the "exact filter".
Thank you!
Antonio
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Make your titles enticing. Don't keyword stuff. It's not readable anyway. Do what's best for CONVERSIONS! What you are doing is getting lost in chasing Google Algorithm. Instead do what's best for your customer. Write kick ass content.
You have to subscribe to Matt Cutts who writes the algorithm for Google. Learn his thought process.
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Eyepad, thanks a lot, and for sure you earnt more than 2 cents!
Really helpful information
Cheers
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Hi,
The best way to see the "score" of your keywords as far as commercial intent or not is to place them in the keywords tool and see the bid for each (ppc). If it's high it's a commercial keyword - if it's very low it's not.
I guess you mean by "comment" in the "content/ body of the post/page"?
** That was supposed to be "content" not "comment". Auto-spelling is a bless .. some times
Cheers !
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Thank you very much Eyepaq!
Would you mind what you mean by commecial keywords? (I am sorry I am new on this of SEO).
I guess you mean by "comment" in the "content/ body of the post/page"?
Thx a lot, it has been of great help,
More inputs from others are more than welcome!
Antonio
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There is one golder rule: No more then two commercial keywords in the Title.
Going over this you trigger some special "attention" and if you do over optimize that can back fire. You should focus with one keyword per page but if that is not possibile for some reason and you need to push 5 on teh same page then do it with extra care and don't stuff them all over the place.
From the options that you've posted I would go with option 2 but:
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prioritize the 5 kw and put the main keyword in both title and url
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place the second keyword in url
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add the rest in the comment
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if all 5 are commercial keywords then don't put a second one in the title if there are also some non commercial keywords
my 2 cents !
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