Should we 301 redirect our old domain to the new domain
-
We have a product that when started was under the domain appnowgo.com. We've since changed the name and the domain is now knackhq.com. The latter domain doesn't rank nearly as well as the former for many of the keywords we are targeting. For example... "online database builder" and "web app builder" are two of those keywords. Obviously having app in the domain is not a bad thing but it is our old name.
The question is, should we 301 the appnowgo.com domain to knackhq.com? Or should we use that better rank and just link users to knackhq.com from the appnowgo.com site until we can increase our ranking for knackhq.com? We don't plan to update the content on appnowgo.com anymore and we obviously don't want to drop off rank if at all possible.
Thanks!
Eric
-
Thanks, that most recent answer helped and confirmed our suspicions. There is in fact a different website for each domain. We will leave the old site in place for the time being and just link folks to the new one from there. Thanks again and sorry about any confusion.
-
Ok, in a way you are saying you have two different website one is the old one and one is the new one… or both domains open up a single website? If both websites are different then I would advise you to play safe and do not redirect instantly because redirection can cause a dip in conversions…
In that case you should focus on building links for new domain and rank it on keywords where your old keywords are located and then redirect if you want…
If this is two domains open up one website only, then isn’t it redirect already?
Still a little confusing but I am trying to answer!
-
Sorry for any confusion. The new domain (knackhq.com) is the one that doesn't rank as well. The old one (appnowgo.com) does rank pretty well for many of our keywords. This is why we are still getting 60%+ of our converts through that site. So, while I know we will have to 301 that domain eventually, we are apprehensive about doing it now if we stand to loose a large amount of that convertible traffic. We are still focusing efforts on the knackhq.com domain but just want to know if we should wait until that domain ranks better before redirecting the old domain, or just switch now.
-
Now this is confusing again... you said your old domain is not ranking or any phrases....if this is the case then redirecting 301 to new domain is the option and you will not see any dip in traffic or conversions...
but if you are saying that your old domain is ranking then the strategy will be different.
-
We are getting about 60% of our converted traffic by way of the old domain. How much dropoff should we expect when we do the redirect. I'm assuming that all of the result pages for the old domain will just go away instead of adapt to the new domain, right?
-
Check the back link profile of your Old domain at step one if it is fine and no junk link is there in the link profile... then go ahead and redirect it 301 to the new URL... It’s always good to get link juice that you are wasting anyways...
But if there is a lot of junk in the link profile of the old URL i will consider dropping that and go for the new URL as a standalone property...
In both the cases your future link building and SEO efforts should be on the new domain.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
301 redirect file question
Hi Everyone, I am creating a list of 301 redirects to give to a developer to put into Magento. I used Screaming Frog to crawl the site, but I have noticed that all of their urls 302 to another page. I am wondering if I should 301 the first URL to the url on the new site, or the second. I am thinking the first, but would love some confirmation. Thank you!
Technical SEO | | mrbobland0 -
HTacess 301 redirect with special characters
Hello moz community ! I would to make a special 301 redirection through my htaccess file. I am a total noob concerning regexp and 301 redirection. I would like to redirect(301) this url : http://www.legipermis.com/stages-points/">http://www.legipermis.com/stages-points/</a></p>; yes yes it's in the index of google, this strange url includes the last ; to http://www.legipermis.com/stages-points/ I have already include a canonical tag by security, i would like to remove url with a 301 redirection and by remove this url through GWT (but the removal tool can't "eat' this kind of URL) Please consider the fact that i am not an expert about 301 redirections and regexps. No 301 redirect generator works properly for such a strange URL (which triggers content duplication corrected anyway with canonical tag). Thanks for your help.
Technical SEO | | LegiPermis0 -
Redirecting a single page on a separate domain to a new site?
My client started a subdivision of their company, along with a new website. There was already an individual page about the new product/topic on the main site, but recognizing a growth area they wanted to devote an entire site to the product/topic. Can we/should we redirect that page on the old corporate/main site to the new domain, or just place a link or two? Thoughts?
Technical SEO | | VTDesignWorks0 -
Redirect URLS with 301 twice
Hello, I had asked my client to ask her web developer to move to a more simplified URL structure. There was a folder called "home" after the root which served no purpose. I asked for the URLs to be redirected using 301 to the new URLs which did not have this structure. However, the web developer didn't agree and decided to just rename the "home" folder "p". I don't know why he did this. We argued the case and he then created the URL structure we wanted. Initially he had 301 redirected the old URLS (the one with "Home") to his new version (the one with the "p"). When we asked for the more simplified URL after arguing, he just redirected all the "p" URLS to the PAGE NOT FOUND. However, remember, all the original URLs are now being redirected to the PAGE NOT FOUND as a result. The problems I see are these unless he redirects again: The new simplified URLS have to start from scratch to rank 2)We have duplicated content - two URLs with the same content Customers clicking products in the SERPs will currently find that they are being redirect to the 404 page. I understand that redirection has to occur but my questions are these: Is it ok to redirect twice with 301 - so old URL to the "p" version then to final simplified version. Will link juice be lost doing this twice? If he redirects from the original URLS to the final version missing out the "p" version, what should happen to the "p" version - they are currently indexed. Any help would be appreciated. Thanks
Technical SEO | | AL123al0 -
Redirect to new domain.... (which is penalised)
Hey - how's things? I have a client who wants to redirect his main domain to a new one.... there are a couple of problems I see and thought I'd ask on moz. 1 - The new domain has been incorrectly parked on the old domain with no redirection in place... when you do "site:domain.com" in Google, there are no serps for the new domain (the old domain still ranks well), it doesn't seem to rank anywhere and doesn't return any results in OSE. Is it wise to redirect to this domain or will rankings drop on both? 2 - The new domain uses .mobi as its suffix and will be replacing a .com - but is much more related to the business keyword wise. Is using mobi a problem. Overall the SEO on the site is abysmal and I will be reworking everything - so there will be lots of changes going on at the same time. I'm just wondering if it is worth redirecting the new domain at all, or trying to get brand new domain and use that.... or just to stick with the original aged domain... I think that is my only concerns at the moment
Technical SEO | | agua0 -
Does 301 redirect of old filenames still work?
I have gone through several revisions of my site. We used to have only static pages in HTML. I had search-engine-optimization.html changed to seo-philippines.html changed to /seo-philippines/ I 301 redirected all of them whenever I change the filenames. This is in the course of 6 years worth of link building and I'm wondering if this has an effect because our rankings go down everytime we do this.
Technical SEO | | optimind0 -
Redirecting Domain will cause SEO?
I am redirecting my domain, based on Geo Location. For example : if someone browse from india www.example.com they will redirect to www.example.in Does redirecting domain on Geo based will cause SEO or Any kind of duplicate content issue, as i am using same content on both TLDs.
Technical SEO | | anishtapan0 -
302 to 301 redirect confirmation
Hi guys, Fairly sure of the answer from what I've read so far, but I just wanted to doublecheck I have it right. Page A gets a significant amount of referring, followed traffic, and also ranks in Google. Page A uses a 302 redirect to Page B (on a completely different domain), which means that 0% of Page A's link juice is being passed on to Page B. If I were to change the 302 redirect to a 301 redirect, then the link juice passed on to Page A from the followed, referring traffic will be (mostly) passed on to Page B. Is that correct? Cheers, Jez
Technical SEO | | jez0000