Recommended Min Amount of Content for "News" Bulletins
-
My company often puts out short news bulletins to announce short news updates. We have to write about these topics for our customers and to remain as an industry leader. However, there is not much real and interesting content to write about these topics.
What is the minimum length you think these articles should consist of so that Google won't see them as weak/useless pages and possibly give us a Panda penalty for them?
-
Glad to help
-
OK perfect, that was the exact answer I wanted to hear
-
OK, so, with what you gave me there, I would suggest simply adding a couple of sentences as to why or if your purpose is different, what they should do about it, etc.
Yes, you can say Stock X went up to $Y today and there is nothing wrong with that content. You can repeat it every day and there is nothing wrong with that. It won't serve you IMO beyond just being there, but with a date, a stock price, etc. there is nothing to "penalize."
-
The content is directly connected to what my company does but is by definition repetitive such as "stock x went up to y today"
It is important for users to see and for us to publish as an industry leader but by definition of the content will be somewhat of a repetitive template.
-
SaraSEO
I do not believe there is a minimum in terms of any type of penalty. My opinion is that any content should have a reason for being there and what you write should be what your customers are looking for in the way of information from an industry leader.
So long as they are not just the same article rewritten over and over or articles that say nothing in relation to what your company does/is, etc. you will be fine. Follow the rules of making the content interesting by creating good titles that will appeal to your customer: If you just improved customer service on a problem area for example: Why Does Everyone Keep Complaining About _____: The Answer Here! Things that make people want to go see what is there, etc.
Hope it helps.Best
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to handle "app" pages.
Hey guys, We've got an app - a drag & drop email builder - and we are looking to improve our seo efforts. That being said - we're not sure how to treat pages of the app that wouldn't tell google nothing at all basically (loads of duplicate content, lorem ipsum, etc). They're pages that are used by the clients to build their own templates ex: builder pages they are extremely useful for our clients, but GGL wouldn't prolly make too much sense out of them. That being said - rather randomly, before we nofollow noindexed them, some of them started ranking (probably given to the really great analytics data we have on them. Loads of clients, loads of time spent on page, etc). Can we harness them in a better way, or just nofollownoindex them? I don't really see how they can be "canonicalised" since they don't really provide any quality content for Google. Much like MOZ's keyword explorer tool for ex. Mucho quality for us - but not a google fan favorite content-wise. Thanks for your help 🙂
On-Page Optimization | | andy.bigbangthemes0 -
Acquired Old, Bad Content Site That Ranks Great. Redirect to Content on My Site?
Hello. my company acquired another website. This website is very old, the content within is decent at best, but still manages to rank very well for valuable phrases. Currently, we're leaving the entire site active on its own for its brand, but i'd like to at least redirect some of the content back to our main website. I can't justify spending the time to create improved content on that site and not our main site though. What would be the best practice here? 1. Cross-domain canonical - and build the new content on our main website? 2. 301 Redirect Old Article to New Location containing better article 3. Leave the content where it is - you won't be able to transfer the ranking across domain. Thanks for your input.
On-Page Optimization | | Blenny0 -
Multilingual site with untranslated content
We are developing a site that will have several languages. There will be several thousand pages, the default language will be English. Several sections of the site will not be translated at first, so the main content will be in English but navigation/boilerplate will be translated. We have hreflang alternate tags set up for each individual page pointing to each of the other languages, eg in the English version we have: etc In the spanish version, we would point to the french version and the english version etc. My question is, is this sufficient to avoid a duplicate content penalty for google for the untranslated pages? I am aware that from a user perspective, having untranslated content is bad, but in this case it is unavoidable at first.
On-Page Optimization | | jorgeapartime0 -
Which pages should use rel="canonical" links?
I have many pages showing up as multiple content. Most of the them belong to product pages for my store, login pages that show up everywhere on the site, etc. I know that I need to use the rel=canonical link in the header but after searching the forum I'm still unsure of what pages need it. Is it the pages that I don't want searched/crawled by Google or the other way around? Thanks! Crystal
On-Page Optimization | | COfashionista0 -
Duplicate content in the title
Good morning, I am developing an application that searches offers in the press. The problem I have is the follow one:
On-Page Optimization | | ofuente
When I find an offer that I have already post, I cant use the same URL because it generates duplicate content , as the URL is generated from the title. If I find two offers in different stores (for example Thomson TV) I am studying two options. The first would be to add a number at the end of the URL
http://www.offertazo.com/televisor-thomson
http://www.offertazo.com/televisor-thomson1
http://www.offertazo.com/televisor-thomson2 Another option I propose would be to add semantic data to provide value (such as the date). For example:
http://www.offertazo.com/01-12-12/televisor-thomson I appreciate your help.0 -
How Should I Fix Duplicate Content in Wordpress Pages
In GWMT i see google found 41 duplicate content in my wordpress blog. I am using Yoast SEO plugin to avoid those type of duplicates but still the problem was stick.. You can check the screenshot here - http://prntscr.com/dxfjq Please help..
On-Page Optimization | | mamuti0 -
How about this "onpage overoptimisation" everybody is talking about? Are the on-page optimisation reports still to be used?
Are the on-page optimisation reports still to be used? If we do check all factors we risk penalization because of latest Panda update?
On-Page Optimization | | MugurCosminFrunzetti0 -
"And" vs "&"
I blog for hotels and I am wondering whether it is best to have on a wordpress tagline the name of the hotel such as Holiday Inn and Suites vs Holiday Inn & Suites. In Google AdWords, the "and" keyword always beats out the "&" word in exact search. The "&" just always looks cleaner. Also, when I refer to the hotel within a blog post, should I use the "and" or "&" in the name? Please help me understand which is best for seo. Thank you!
On-Page Optimization | | lwilkins0