How to search adwords properly
-
If i search the word gold, Google tells me it is searched 20 million times/month.
I realize that is people searching the word gold in combination with other terms. I would like to know how to find out how many people search the word gold just by itself.
How do i do that?
-
A couple of things to keep in mind that no everyone who searches on a word (especially a broad single-word query) will actually click a result. They may look at the result and realize that they need to narrow it down, and not click on anything.
It's really hard to tell search intent from a one-word query like gold. Is it a fifth grader who is searching for a classroom assignment about gold? Is someone wanting to know about gold so they can buy gold jewelry? Do they want to know the current price of gold? Are they interested in investing in gold?
-
thanks!
-
I see the problem here, were you using the Google Keyword Tool?
If yes then on the left there is a box headed Match Type
You will find a tick near the word Broad
You need to UNtick that and then tick Exact
I've attached an image of what it should look like, hope this helps
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google Custom Search vendors and options
Hi everyone, We're in the process of finding someone who will be able to help set up Google Custom Search on our site and are having some trouble - most agencies we were hoping could help solely focus on Google Search Appliance, a hardware-specific approach that doesn't suit our needs. Specifically, we'd like to replace our current site search engine with Google Custom search, as well as configure it as deeply as possible for the best search experience I'm hoping people could give me some ideas on who might be able to help, or the best places to look. Thanks in advance!
Industry News | | digitalcrc1 -
How does nudity on a site affect search results?
One of my clients sells lingerie and with it being lingerie there are a fair few photos of bottoms and some exposed breasts. Gosh. Anyway I know how this affects Adwords campaigns - Google classifies the site as 'adult' and your ads don't show anywhere. I also know how it affects image searches. However how does it affect text seaches?? Are rankings demoted because of nudity? I've worked with a clothing site with some nudity on it before and this didn't affect it, but would love to hear from anyone with specific experience of thisThanks
Industry News | | neenor0 -
Effect of changes on the Content page on search ranking
Hi, I have a question related to my ranking on Google Search On the content pages of my website, there is a section where our content keeps on changing. Whenever a visitor enters new information, Old information will be removed from the page. Therefore our content page is dynamic. Does this make us difficult to rank for particular keyword / overall.
Industry News | | adiez12340 -
Not schema, but a new kind of search result?
I came across this search result in Google and I've been racking my brain out in trying to figure out how they did it. Do a search for Novus CD4 and you'll see a search result where they list additional products from the landing page. I used Google's Rich Snippet tool to analyse the page and find no microdata at play. Any ideas how this was achieved? Have you guys come across anything like this? I was thinking of integrating this with schema to display rating stars and prices on an ecommerce site S4aL5.png
Industry News | | Bio-RadAbs0 -
Convert Oganic ranking into Local Search Results
Hi, Right now, my website appears in top 5 results in organic SERPs, but I noticed that my business has gradually started going down, as my local results have been replaced by organic search results. Initially I used to rank in local results, but now, I appear in organic results so the no. of calls/day have decreased significantly. Now, I again want to appear in local search results instead of organic results. Please advice what should I do to remove my listing from organic search results and improve position in local search results PFA the screenshots for both the results for your better understanding. I look forward to hearing from you. Regards, qHKAt.png 0cPOp.png
Industry News | | Visiblics0 -
Is Bing actually using Yahoo's search engine now?
All my Bing rankings are now the same as Yahoo's ranking were, but I expected the opposite. Meanwhile, my Yahoo rankings are exactly the same as they were last week.
Industry News | | agawrvagreaas0 -
Yahoo and Bing Search Factors Compared with Google
I have started my research to list all the factors Yahoo or Bing giving more importance compared with Google. This bible if successfully prepared will help everybody. Can anybody help me resources specific on the topic, that can help me?
Industry News | | WebMarketingSolutions0