Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Should I nofollow search results pages
-
I have a customer site where you can search for products they sell
url format is:
domainname/search/keywords/
keywords being what the user has searched for.
This means the number of pages can be limitless as the client has over 7500 products.
or should I simply rel canonical the search page or simply no follow it?
-
cheers
-
Hi there,
You've got the right idea, but let me suggest another tactic.
It's true that search functions can generate 1000's of urls that all tend to look like one another. Google suggests that you keep search result pages non-indexed, as these pages offer very little value and create tons of duplicate content.
http://www.seomoz.org/learn-seo/duplicate-content
Here's one way to handle your situation:
1. Put a meta "noindex,follow" tag in your search pages header, like this:
This tells search engines not to index the page, but allows them to follow the links on the page and flow link juice.
2. Hopefully you have a good site architecture and ways for search engines to discover your content. After step one, you can put a directive in your robots.txt file to block that directory from being crawled.
Something like:
User-agent: * Disallow: /search/
Which blocks anything in the search directory.
3. Find out if search engines have already indexed a lot of your search pages by performing a site: search in Google, like so:
site:yourdomain.com/search
If you find pages in Google's index that shouldn't be there, you can use Google Webmasters URL removal tool to take these out of the index. You can remove the entire search directory with a single request.
http://support.google.com/webmasters/bin/answer.py?hl=en&answer=1663427
This is a powerful and sometimes dangerous tool, so be careful!
4. Finally, if you'd like to add "nofollow" to your search results pages, this should be fine, but only after you've completed the steps above.
Keep in mind, this is only one possible solution. If you have significant link juice flowing through your search results, this strategy may not be the best. But in general, you want to keep search results out of Google's index, so I'm comfortable recommending this strategy for 90% of all cases.
Hope this helps! Best of luck with your SEO.
-
yes i would leave them.
-
so even though the search could generate lots of extra pages you think I should leave the pages as is?
-
Don't use the "no follow" attribute. The only time i'd recommend using "no follow" is on pages where you have external links . Blog comment pages, resources page etc.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Customer Reviews on Product Page / Pagination / Crawl 3 review pages only
Hi experts, I present customer feedback, reviews basically, on my website for the products that are sold. And with this comes the ability to read reviews and obviously with pagination to display the available reviews. Now I want users to be able to flick through and read the reviews to help them satisfy whatever curiosity they have. My only thinking is that the page that contains the reviews, with each click of the pagination will present roughly the same content. The only thing that changes is the title tags which will contain the number in the H1 to display the page number. I'm thinking this could be duplication but i have yet to be notified by Google in my Search console... Should i block crawlers from crawling beyond page 3 of reviews? Thanks
Technical SEO | | Train4Academy.co.uk0 -
Should search pages be indexed?
Hey guys, I've always believed that search pages should be no-indexed but now I'm wondering if there is an argument to index them? Appreciate any thoughts!
Technical SEO | | RebekahVP0 -
How to find orphan pages
Hi all, I've been checking these forums for an answer on how to find orphaned pages on my site and I can see a lot of people are saying that I should cross check the my XML sitemap against a Screaming Frog crawl of my site. However, the sitemap is created using Screaming Frog in the first place... (I'm sure this is the case for a lot of people too). Are there any other ways to get a full list of orphaned pages? I assume it would be a developer request but where can I ask them to look / extract? Thanks!
Technical SEO | | KJH-HAC1 -
Home Page Ranking Instead of Service Pages
Hi everyone! I've noticed that many of our clients have pages addressing specific queries related to specific services on their websites, but that the Home Page is increasingly showing as the "ranking" page. For example, a plastic surgeon we work with has a page specifically talking about his breast augmentation procedure for Miami, FL but instead of THAT page showing in the search results, Google is using his home page. Noticing this across the board. Any insights? Should we still be optimizing these specific service pages? Should I be spending time trying to make sure Google ranks the page specifically addressing that query because it SHOULD perform better? Thanks for the help. Confused SEO :/, Ricky Shockley
Technical SEO | | RickyShockley0 -
Image Search
Hello Community, I have been reading and researching about image search and trying to find patterns within the results but unfortunately I could not get to a conclusion on 2 matters. Hopefully this community would have the answers I am searching for. 1) Watermarked Images (To remove or not to remove watermark from photos) I see a lot of confusion on this subject and am pretty much confused myself. Although it might be true that watermarked photos do not cause a punishment, it sure does not seem to help. At least in my industry and on a bunch of different random queries I have made, watermarked images are hard to come by on Google's images results. Usually the first results do not have any watermarks. I have read online that Google takes into account user behavior and most users prefer images with no watermark. But again, it is something "I have read online" so I don't have any proof. I would love to have further clarification and, if possible, a definite guide on how to improve my image results. 2) Multiple nested folders (Folder depth) Due to speed concerns our tech guys are using 1 image per folder and created a convoluted folder structure where the photos are actually 9 levels deep. Most of our competition and many small Wordpress blogs outrank us on Google images and on ALL INSTANCES I have checked, their photos are 3, 4 or 5 levels deep. Never inside 9 nested folders.
Technical SEO | | Koki.Mourao
So... A) Should I consider removing the watermark - which is not that intrusive but is visible?
B) Should I try to simplify the folder structure for my photos? Thank you0 -
Omitted results
Hello We are facing a loss in ranking and organic traffic from 3 months on our ecommerce website. Mostly we have lost our ranking on our product pages. These pages are gone in the "omitted results" of google. It all started 3 months ago, when we had to face a duplicate content issue due to a technical priblems with our servers: 2 other domains that we own have been pushed online on google, while they shouldn't have. They have created millions of links to our main domain in a few days, and duplicate version / redirection to our main website. We have fixed this a long time ago now. But in GWT we still see that these domains are bringing links to our main ecommerce. It has dowgraded from 36 millions links to 3 millions.... Even if today there is no link ! We have done a lot of optimizations on site like adding specific content to our most important page, rebuilding the navigation, adding microdatas, adding canonical urls on products pages that we found were very similar (we sell very technical products, and we have products that are very similar. Now we have choosen 1 product to put in canonical each time it was necessary) Bt still our products pages don't rank in google. They stay in the "omitted results". Before they were ranking very well on 1st page of google's results. And we have noticed that some adswe put on ads listing websites are now well ranked in the google's results!... Like if the ads were having more authority on the subject than our own webpages... We started to delete some of these ads. But it's not always possible. And 2-3 of them are still online. Any advice to get our most important webpages at the top on the google's results back? Regards
Technical SEO | | Poptafic0 -
Splitting Page Authority with two URLs for the same page.
Hello guys, My website is currently holding two different URLs for the same page and I am under the impression such set up is dividing my Page Authority and Link Juice. We currently have the following page with both URLs below: www.wbresearch.com/soldiertechnologyusa/home.aspx
Technical SEO | | JoaoPdaCosta-WBR
www.wbresearch.com/soldiertechnologyusa/ Analysing the page authority and backlinks I identified that we are splitting the amount of backlinks (links from sites, social media and therefore authority). "/home.aspx"
PA: 67
Linking Root Domains: 52
Total Links: 272 "/"
PA: 64
Linking Root Domains: 29
Total Links: 128 I am under the impression that if the URLs were the same we would maximise our backlinks and therefore page authority. My Question: How can I fix this? Should I have a 301 redirect from the page "/" to the "/home.aspx" therefore passing the authority and link juice of “/” directly to “/homes.aspx”? Trying to gather thoughts and ideas on this, suggestions are much appreciated? Thanks!0 -
"nofollow pages" or "duplicate content"?
We have a huge site with lots of geographical-pages in this structure: domain.com/country/resort/hotel domain.com/country/resort/hotel/facts domain.com/country/resort/hotel/images domain.com/country/resort/hotel/excursions domain.com/country/resort/hotel/maps domain.com/country/resort/hotel/car-rental Problem is that the text on ie. /excursions is often exactly the same on .../alcudia/hotel-sea-club/excursion and .../alcudia/hotel-beach-club/excursion The two hotels offer the same excursions, and the intro text on the pages are the exact same throughout the entire site. This is also a problem on the /images and /car-rental pages. I think in most cases the only difference on these pages is the Title, description and H1. These pages do not attract a lot of visits through search-engines. But to avoid them being flagged as duplicate content (we have more than 4000 of these pages - /excursions, /maps, /car-rental, /images), do i add a nofollow-tag to these, do i block them in robots.txt or should i just leave them and live with them being flagged as duplicate content? Im waiting for our web-team to add a function to insert a geographical-name in the text, so i could add ie #HOTELNAME# in the text and thereby avoiding the duplicate text. Right now we have intros like: When you visit the hotel ... instead of: When you visit Alcudia Sea Club But untill the web-team has fixed these GEO-tags, what should i do? What would you do and why?
Technical SEO | | alsvik0