Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Page Title in Local SEO Title Tags?
-
Hi All,
Still working on my title tag usage for local SEO, and I was hoping for some more feedback.
My question is this:
In Local SEO titles, I'm using location + keyword combinations, unique on each page. However, since each page has a specific title for the client, I figure I should be placing that at the front. My thought here was that this helps with the overall usability to the reader of the website.
Ex. Contact Us page for Pizza shop
Contact Us | Springfield IN Gourmet Pizza | Moe's Italian Pizza
Anyone have thoughts on this one?
Thank you!
-
Hi Tyler,
That's great that you're aware of Linda's forum (I'm a mod there, too:))! I recommend writing your title tags in a more natural manner than the example you've given above. I'd go with something more like that:
Contact Moe's Italian Pizza In Springfield, IN At (XXX) XXX-XXXX
If you've found that 'gourmet' is a vital keyword for the page, you could work that in instead of the phone number, but I always try to put the phone number in the title tag of the contact page. See how my example reads naturally? Like a human would speak? In my opinion, this is the optimum way to go. Rand agrees with this method, too. I recommend you watch his WhiteBoard Friday from earlier in the year in which he talks about naturalness in title tags:
Also, be careful about repeating keywords, as covered in Linda's thread which SEO5 has smartly linked to.
Hope this helps!
-
You're most welcome. all the best
-
Perfect! Thank you so much for your input. Trying my best to ensure that I'm learning inline with best practices
Help much appreciated!
-
the title of the page is ok to include as it does benefit the visitor when they are looking through the search results in Google. However you can shorten it. (Contact, instead of Contact Us, About Instead of About Us)
-
Thank you for taking the time to reply. I've actually read a bit of Linda's posting so I really should have checked there also! Still trying to get a hang of all of this, and wading through conflicting information can sometimes make things difficult.
So you are thinking I shouldn't include the title of the page itself within the title tag?
-
Hi Tyler,
My thoughts would be to go with the keyword+location. Also the keyword or location should not be mentioned more than 2 times in the title tag.
Some other links below addressing the same topic:
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
titles length, URL length and meta descriptions on a subdomain effecting SEO on main domain?
Hi all, I am currently evaluating areas for optimization on my main domain. When doing this, Moz has identified multiple titles and urls that should be shortened and missing meta descriptions on my subdomain (a help center of sorts). As far as I am aware, we have not set up any "no-index" rules for this subdomain. Are these items affecting SEO on my main domain? Thanks,
On-Page Optimization | | annegretwidmer
Kasey0 -
How to generate an automatic title and meta description for lots of pages
Hi, I'm working on a big website that will have new pages every month. I would like to find a plug-in or something free to generate automatic title and meta description for futur new pages. Thanks you for your help!
On-Page Optimization | | Maely0 -
How many hyphens are allowed in page titles or image names?
When I was going through certification, I was told it should be limited to one or two. I was curious if there is a change.
On-Page Optimization | | SeobyKP0 -
Address on Every page of the website for Local SEO? Good or Bad?
Is this good idea to add business address on every page of the website?, How Google see this? and This is Good or bad for ranking?
On-Page Optimization | | Dan_Brown10 -
Colons in title tag?
Does Google view the colon as a keyword separator like it does with the pipe (|) character? Currently, our site automatically constructs the title tag based on the page name given by the user. Long ago, we started using the colon character to visually separate the brand & model of the product from the size, and as a result, all of our title tags have been constructed this way. This was done more to make it easier to read for humans than for search engines. My question is - should I consider getting rid of the colon from our title tags? To give more info, our website sells tires. So, for any given model of tire, there might be 25-100 different individual sizes. The tags are constructed as follows: (brand)(model) : (size). Here's an example from our site: GENERAL ALTIMAX ARCTIC : 225/45R17 91Q The brand is General Tire, the model is the Altimax Arctic and the size is 225/45R17 91Q Since this entire string really constitutes the full product name, should I remove the colon so that Google views it that way? Or, since I have used a colon instead of a pipe, will Google simply ignore it and treat the entire string as one keyword phrase?
On-Page Optimization | | kcourtem0 -
Title tag for category page
I'd like to know your views on the best approach for title tags for category pages for ecommerce sites. 3 examples A) Category name | Free delivery on $50 purchase | Brand name B) Discover best "category name" on brand name C) Category Name | 1st Keyword, 2nd keyword | Brand name Thanks!
On-Page Optimization | | walidalsaqqaf0 -
Alt tag matching product titles - e-commerce
Hey all, Just wondering if it is ok to match the alt tag to product titles. Imagine an e-commerce site that lists a whole lot of products on any one page for any one category. Each product listing has a thumbnail image beside it. The easiest way to implement this dynamically is to use the product title for the alt tag. Anyone had any experience with this? Is it overkill / spam of keywords - given that the product title is repeated. Our current situation is that our alt tags are simply blank or say 'photo' which is no good, and we have hundreds of thousands of pages. Cheers, Croozie
On-Page Optimization | | sichristie0 -
Using commas in the title tag?
Is there a disadvantage/advantage to using commas to separate words in the title tag. Which will be more effective as a title tag: "keyword1 keyword2 - Brand" OR "keyword1, keyword2 - Brand"?
On-Page Optimization | | Audiohype0