How does Google view frequent changes to the copy of an ecommerce product page?
-
Is there any reason to think that adding to or improving copy might harm seo?
-
In and of itself, I would not expect changes to the copy to materially impact your rankings.
Of course, if you're making changes that changes your on-page optimization and keyword usage, then that could impact your rankings.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Do You Include Product Prices In Your Page Titles?
Hi Guys, So I'm currently mapping out a load of meta recommendations for a new client we're working with and i just wanted to get an idea about the do's and don'ts of adding product prices into page titles etc. I've looked around to see how people and other marketer feel about this and the response seems to be mixed. I've included prices in titles in the past and had mixed success - I was just wondering if it's something you do regularly or something that you prefer to avoid? I don't think there is any right or wrong answer here - just be good to see how people feel about it. Thanks! 🙂
On-Page Optimization | | daniel-brooks0 -
XML Sitemap After On Page Changes
Hi everyone, could anyone please help me understand what to do next with the xml sitemap after making on page changes? For example, a website has an already existing xml sitemap and it's submitted to Google search console. We make changes to the website - URL structure, content, added new pages, 301 redirected broken links etc. for optimisation. Is there anything that we should do to change/update their current xml sitemap? Does it automatically update itself? Do we have to resubmit their xml sitemap to search console? Thanks!
On-Page Optimization | | nhhernandez0 -
Unique Pages with Thin Content vs. One Page with Lots of Content
Is there anyone who can give me a definitive answer on which of the following situations is preferable from an SEO standpoint for the services section of a website? 1. Many unique and targeted service pages with the primary keyword in the URL, Title tag and H1 - but with the tradeoff of having thin content on the page (i.e. 100 words of content or less). 2. One large service page listing all services in the content. Primary keyword for URL, title tag and H1 would be something like "(company name) services" and each service would be in the H2 title. In this case, there is lots of content on the page. Yes, the ideal situation would be to beef up content for each unique pages, but we have found that this isn't always an option based on the amount of time a client has dedicated to a project.
On-Page Optimization | | RCDesign741 -
Page architecture
We have some good content on our site, particularly relating to UK employment law. One section on unfair dismissal is split into 9 pages - there is a fair amount of legal detail. The question is whether we should combine it all into one "mother of all unfair dismissal" page just to satisfy the Google monster or keep in as it is. Some of the individual pages rank on page 1 already. If we change the architecture are 301 redirects the best way to handle the changing urls? The other more important issue is whether it is easier to read it all on one page or split it. Keeping G happy may not actually keep our users happy. As the content is quite dense we want to ensure we don't overload people. Any thoughts appreciated.
On-Page Optimization | | dexm100 -
Different pages for OS's vs 1 Page with Dynamic Content (user agent), what's the right approach?
We are creating a new homepage and the product are at different stages of development for different OS's. The value prop/messaging/some target keywords will be different for the various OS's for that reason. Question is, for SEO reasons, is it better to separate them into different pages or use 1 page and flip different content in based on the user agent?
On-Page Optimization | | JoeLin0 -
Advice on why page isn't being indexed in google top 1000 for keyword
Hi, http://www.cgcomposites.com.au/composite-material.html This page isn't listed for keywords 'composite material' It has been live for a few weeks and gets grade A report for onpage optimisation? regards Michael
On-Page Optimization | | bluelilyseo0 -
Has anyone noticed a big delta between Google and Bing rankings? For example, we rank favorably in Google, but not so favorably in Bing. Are there different tactics I should use to rank better in Bing?
An example is in Google, we currently rank #1 & #2 for "yoga pants" for Athleta and Old Navy. In Bing, I'm on page 2. Any thoughts here?
On-Page Optimization | | kpr0