SEO for New Magento Site??!?
-
Hi All,
We have had a new site delivered by our developers (hurrah...the old one was to terrible for words) but we seem to be having a lot of issues with the new Magento platform. What they have done is used the community version and tried to customize it.
I came on to this project about a month into the build and although Magento does seem to do a lot things well there do seem to be some problems. From an SEO prespective we have seen some increase on some search terms and a drop of in others. I would be interested in hearing from other Magento users about their experiences with this platform and any ideas on how to crank up the activity. Our site is at www.nationwidepharmacies.co.uk . There are few odd bits including the side navigation which seems to be very clunky and not overly customizable in this version. Any useful criticism would also be well received.
Look forward to hearing
Nic
-
This is great article. I am trying to build video tutorial for Magento SEO, i think this could be helpful.
-
Hi Ethan,
Thanks for that. That looks pretty comprehensive. Have you implemented the Yoast modules? Has it had any decent impact?
Cheers
Nic
-
This article helped us with our Magento SEO:
http://yoast.com/articles/magento-seo/
I hope this helps.
-
Sorry Marcus, my account has been hacked. I did not write this.
I would certainly not do such a thing.
Sorry for the inconvenience caused.
Regards
Mark
-
Definitely not a good start.... 'Are You Want To Seo Ranking'
-
Thanks Marcus,
Have been on to the dev guys re: Rel canonical.. It looks like Magento does have a config setting fro that which they missed. They are adamant about the navigation issue though which is a real bummer....although i would agree that it sounds more like they don't know how to do it.
Cheers
Nic
-
delete by Marcus Miller
-
deleted by Mark Johnson
-
Hey, I would not make any assumptions that Google can cope with anything like this and I would really want a canonical tag in place for those product pages for starters.
The sidebar issue sounds fishy, surely, you should be able to show links to anything you want anywhere. This sounds more an issue the developers are having with the myriad complexities of magento than anything else.
Given the industry you are in (pharmaceuticals / viagra etc) I would want to play this squeaky clean and get all my on-page-SEO ducks in a row.
Really, I can give you general SEO advice but am no Magento SEO so can't really comment on the other aspects (sorry).
Any Magento SEO guru's here?
-
Hi Marcus,
The duplicate URL's is certainly one area of concern...as you say there are multiple paths to get to the same page. I did read somewhere that Google can cope with this issue as it understands how Magento works. Is that right?
One thing that really does bug me is that we have to create additional pages for products so we can get them to show in the side nav bar. The developers had issues trying to get the product pages to link from the navigation so we end up with a product info page e.g. http://www.nationwidepharmacies.co.uk/online-doctor/erectile-dysfunction/erectile-dysfunction-treatments/viagra/viagra-tablets.html and an extra page linking from the side nav http://www.nationwidepharmacies.co.uk/online-doctor/erectile-dysfunction/erectile-dysfunction-treatments/viagra.html which seems a bit labour intensive.
Nic
-
Hey Nic
Magento is one platform where it is easy to create a lot of duplication. I am no Magento expert but the first thing I would look at is internal duplication, multiple URLs for products etc.
Can you drop a URL in here along with some specific concerns and I am sure the good folks at SEOMoz will dig in and take a look for you.
Cheers
Marcus
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Have I chosen the wrong SEO consultant?
Hi all I've very recently started a small chimney sweeping business for which my friend has designed and built a website, kembersembers.co.uk. Not approaching this from a tech-savvy background I have learnt a lot over the past month but am still an utter novice and as such require some form of help to get me up and running. My main and immediate priority (sweeping season starts soon!) was to have it so when my company name, kembers embers, was googled I would come up at the top of the results. I understand this can take a little time but it has been a month now since I indexed and I have been told my domain authority is 0.1% so I have sought help. I don't want to sign up to a 3/6/12 month contract with a firm so I found an SEO consultant local to me who said they could spend a couple of hours doing the right things to hopefully help jump this initial hurdle. I parted with £120 for this which I deemed to be the going rate and they do/did seem honest and professional enough. Upon meeting the consultant he has since told me that he would like to set the website up under a Wordpress template and has cajouled me into changing my hosting over to one he uses also. He says it will take a couple of hours work to do this (there goes my £120) but without this he would hit walls which would be timely to get past and so will save me money in the long run. Do these kind of suggestions ring an alarm bell to anyone? It didn't seem right that a good SEO couldn't work with what I already have so it leads me to the question is this one to avoid? On a side note I have also received bad advice from friends of friends/family who claim to know SEO but have, for example, put me in the direction of a link scheme through fiverr.com which I understand may have done me more damage than good. I am now more aware of white hat vs black hat and wish to proceed with the development of my online presence in an ethical way growing organically. Any advice would be much appreciated. Thanks!
On-Page Optimization | | kembosabe0 -
Problem with getting a site to rank at all
We pushed this Word Press site live about a month ago www.primedraftarchitecture.com. Since then we've been adding regular content, blog posts 3 times a week with social posts on facebook, twitter, G+ and LinkedIn. We also submitted via Moz Local about 3 weeks ago. Yext about two weeks ago and have been adding about 5 listings to small local directories a week. Webmaster tools shows that the site map is valid and the pages of the site are getting indexed and it shows links from 7 sites, mostly directories. I'm just not seeing the site ranking for anything. We're getting zero organic traffic. I though we did a good job not over optimizing the pages. I'm just stymied trying to figure out what's wrong. Usually we push a site live and see at least some low rankings after just a couple of weeks. Can anyone see anything that looks bad or where we've gone wrong?
On-Page Optimization | | DonaldS0 -
Seo for company services page?
I am creating a site for a Dentist with 30 pages of services in a mega menu. Other than the actual pages should there be a central page with all the services on it hyper linking to each one? Thanks Scott
On-Page Optimization | | scott3150 -
Category pages - SEO or deindex?
What is the best thing to do with category pages? Should I deindex them or use SEO on them? I use the Thesis theme and the Wordpress SEO plugin. I am just not sure what to do with category pages. Also will they create duplicate content?
On-Page Optimization | | dealblogger0 -
Need help ranking my site
Hi, Can anyone help me out? I am trying to get this site ranked for "Villa General Belgrano". It was on the first page of Google and then it disappeared. Did I over optimize the anchor text? http://www.opensiteexplorer.org/anchors?site=www.lawebdelvalle.com.ar
On-Page Optimization | | Carla_Dawson0 -
Blocking Pages E-Commerce Site
Hello, I am working on a site with 1,000's of product pages, some of which do not have inventory in them. Should be blocking these pages in order to reduce bouce rate? How could i manage so many pages efficiently? It would takes weeks to comb through pages to determine which have inventory and which do not. They are also time sensitive as they are live events so dates are always changing. Thanks!
On-Page Optimization | | TP_Marketing0 -
Best information organization for a new site?
I'm launching a new stain removal website, and wanted to know what would be considered the best way to organize the content? Since most articles will roughly involve "removing X from Y" or "how to remove Z," I can see two ways... 1. Organize articles by Stained Items, Stain Agents and perhaps Cleaning Detergents. 2. Spread the categories out more, to try and group stained items according to categories... E.g. Hard surfaces, delicates, fabrics, ceramics etc. Any thoughts on which of these two might be the best way to organize the site, or are there any better suggestions? Not sure what the main considerations are here... Either of these two seem equally user-friendly.
On-Page Optimization | | ZakGottlieb710 -
Site URL's
We are redeveloping our website, and have the option to amend URLs (with 301 redirects from old URL to new), so my question is: Would 'golfsite.com/golf-clubs' achieve superior rankings than 'golfsite.com/clubs' for the search term 'golf clubs' if all other factors were the same? Should the URL reflect the intended search term wherever possible?
On-Page Optimization | | swgolf1230