When setting up campaigns should I set a landing page up per campaign?
-
eg Home page is landing and and has 5 Keywords, should this be 1 campaign, and then 2nd landing page with 2 keywords is another campiagn. In my current campaign I have lots of "F's" for On site optimisation for keywords that dont have relevance to the landing page. Sorry about the newbie question.
-
So just to clarify Sam, On the Report Card page. I select keyword then change the URL then click grade my page. It will then give me a new report score.
Will the URL that I change the keyword assigned to save for the next weekly report
-
Thanks Reeves and Sam. I appreciate your help and time
-
John, I'm sorry. I totally misunderstood your question. No, I don't set up different campaigns in SEOMoz (I was thinking PPC Campaigns.) I only have one campaign setup for our webpage.
In the "On-page" section of your reports, click on one of the keywords that is currently graded as "F." Make sure that at the top that the URL being graded is the right one for the keyword. For instance, I want to make sure that my brand keyword "A&R Solar" is pointing to my homepage not to our FAQ.html page. For a "Solar Panels" keyword I want to make sure that the URL is our "Products" page.
I hope that clears things up.
-
Thanks Reeves. So in SEOMOZ you have a separate campaign for each landing page?
-
I'm also a newbie, but the tactic you describe is how I'm tackling our pages. We're a contractor that needs to rank for nearby cities. So my alternative campaigns (and landing pages) are for these locations.
My homepage is optimized for usability and branded key words. I also need to optimize for specific products that have their own landing pages that are integrated (or will be) integrated into the site in other ways.
The key to me is that when someone is arriving at the site because they searched for "Product X" I don't need them to land at a page that showcases company culture.
This also focuses my efforts so I'm not trying to hit product and informational and branded keywords all on one page.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Combining products - edit existing product page or 301 redirect to new page?
We want to combine existing products - e.g. 'hand lotion' and 'body lotion' will become 'hand & body lotion'. As such, we'll need to combine the two product pages into one. What would be the best route to take in terms of SEO to do this? My initial reaction is to create a new product page and then 301 or 302 redirect the old products to the new product page depending on if the change is permanent or temporary. Would you agree? Or am I missing something?
On-Page Optimization | | SwankyApple1 -
Too many links per page? Double navigation on every page...
I have a client with navigation across the top of each page plus the same nav links in a sidebar on every page. Can that duplication (or the sheer number of links) on each page have a negative ranking factor?
On-Page Optimization | | brm20170 -
New Page Not ranking?
One of this client's top keyword is "oak beams". They already rank well in the UK for other related terms like "reclaimed oak beams" at /reclaimed-oak-beams/ and "air dried oak beams" at /air-dried-oak-beams/ We have created a page at /oak-beams/ but this page ranks nowhere? Instead the reclaimed oak beams or air dried oak beams page ranks for the term "oak beams". Any ideas why Google is swapping between those pages and not choosing the /oak-beams/ page? A few notes are that the /oak-beams/ page is newest page on the site and yes I know there are no links pointing to it but there are no links pointing to the other pages either?
On-Page Optimization | | Marketing_Today0 -
How many words per page should be have?
Hi, How many words per page should we have? And how many keywords should be in there for optimal ranking> Thanks Andrew
On-Page Optimization | | Studio330 -
To many links on page and penguin
Could to many links on to many pages be a factor that the penguin update would effect your site. I know this is a broad question , but I am curious what people think.
On-Page Optimization | | cbielich0 -
Canonical to the page itself?
Hello, I'd like to know what happens when you use canonical to the same page itself, like: Page "example.com" rel canonical="example.com" Does that impact in something? Bad or good? See ya!
On-Page Optimization | | seomasterbrasil1 -
E-Commerce product pages that have multiple skus with unique pages.
Hey Guys, With the recent farm/panda update from google i'm at a cross roads as to how I should optimize product pages for a project i'm working on for a client. My client sells tires and one particular tire brand can have up to 15 models and each model can have up to 30 sizes. IE: 'Michelin Pilot Sport Cup' comes in 15 different sizes. Each size will have it's unique product page and description bringing me to my question. Should I use the same description on every size? I do plan on writting unique content for each tire model however i'm not sure if I should do it for every size. After all the tire model description is the same for every size, each size doesn't carry any unique characteristics that I can describe. Thanks in advance!
On-Page Optimization | | MikeDelaCruz770 -
Microsites vs landing pages
Hi all! I'm trying to decide the best way forward with regards to a large site I'm currently in the process of redesigning/rebuilding. Basically, the site already has a lot of well ranking seo landing pages targetted to different niches. With this in mind which is the best way forward in your experience? 1. Expand upon the existing niche landing pages adding more content etc and more niches? or 2. Keep the landing pages but set up microsites for each of the niches. (On different domain names or sub domains?) I do not want to polute the existing site as it performs very well and ranks very well for the keywords we target. Are there any benifits to micro sites seo wise? Personally I think it best to expand on the landing pages and keep everything onsite but any adivce you can give me would be greatfully received! Thanks in advance!
On-Page Optimization | | EclipseLegal0