Video on Home page
-
Would it be good SEO practice to place a video on the home page? http://villasdiani.com Right in the middle of the home page is a text about Villas Diani, I would like to remove it and rather place there always one of our newest videos which will start play once somebody lands there.
As we are the only one of our competitor who has also videos of property rentals I would like to make out of it an advantage for our website which is not ranking:-(
I am very new to seo and I am very scared to do such move which might even worsen all:-(
I will appreciate any help
-
Phil,
Excellent. Thank you for the response.
-
I would like to ask if somebody know what is the best way to embed video on home page. I read that google does not read i frame.
Also it is a problem if i have featured video on home page with link to post where is again the same video?
Also it is not a problem if I plan to be changing the videos on the home page in period of the time 1-2months?
Also, people can embed video from there, is this not a problem?
Thank you for any advice
-
These are really good points, Although we have paid vimeo channel where we have videos of properties, which are also on our website, we have also few post with youtube video. I will remove them.
Thank you!
-
Basically - because in this instance, the video will clearly be very sales and conversion focused, advertising the resorts and service. Such content will do really badly on YouTube, which means it may get devalued by Google and therefore rank badly.
Therefore, you'll have nothing to gain from YouTube here and if you put the video on YouTube you risk YouTube outranking your own domain - for your homepage on a fairly small site like that, this could be disastrous. YouTube is a great place for more informational content that isn't tied to a specific sales funnel, but is a dreadful place to put anything more commercial that you really need your site to rank for.
I've written about these principles in depth here: http://www.seomoz.org/blog/hosting-and-embedding-for-video-seo, here http://www.seomoz.org/blog/building-a-video-seo-strategy and here: http://www.seomoz.org/blog/the-marketing-value-of-youtube
-
Hi Phil,
Great comment. If you don't mind me asking, what are the reasons not to host the video on Youtube vs. a different platform?
-
July, take note here... Phil is the man to listen to regarding video!
I'm throwing my backing behind ensuring that the video doesn't auto-play.
I find generally that if the video does it's job then it helps to keep visitors on the page longer too
Matt
-
Hi July,
Yes - I think it's completely fine to do as you suggest, though I'd recommend seeing if you can leave the text on the page somewhere as well - just so the page isn't too thin on the text front. However, you don't need to put any of those keywords in bold, as Google don't really consider these factors much any more.
One thing I would suggest you think about though is not having the video set to auto-play - as many users find this sort of thing irritating. You should also make sure to host your video away from YouTube in this instance, so use a secure third party platform to serve the video.
Thanks.
Phil
-
Thank you very much Takeshi. The video would not slow down the site, at least I hope, as it is hosted on our vimeo paid account. I hope that is not a problem.
Thank you very much and have good day!
-
I don't see why a video would hurt your rankings, as long as it doesn't slow down the load time of your page. Just make sure you have some text content in addition to the video and get high authority, relevant links to your site. Those are the most important factors for ranking.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Video Title length
Hi, I was wondering if there is a limit that anyone puts on Video Titles or descriptions? This is for video that is hosted on our server and not on Youtube.
Image & Video Optimization | | mattdinbrooklyn1 -
On-page Local SEO
I'm wondering how to pull it off on-page local SEO for a financial institution website with 70 locations. However, they are broken in down in regions, which would make it easier to get our hands around. Would a viable solution be setting up regional pages? I don't know about our CMS capability, but it seems like it would be beneficial to have on each regional page aggregate local-centric press releases (example: a volunteer event or recognition) and local announcements such as paper shred days. Thoughts? Anyone else posed with a similar challenge?
Image & Video Optimization | | SSFCU0 -
Maps on landing page for SAB
For a SAB (service area business) would it help to have a map of their location on the Homepage?
Image & Video Optimization | | echo10 -
Off-Page Local SEO for a Home-Based Businesses?
What are some ideas for optimizing for off-page local SEO when you're working with home-based businesses that don't necessarily want to share their physical address, and using a PO box is not an option for major local SEO directories?
Image & Video Optimization | | Inturact0 -
What Video Player Format is Best?
What video player and video format is recommended for universal playback on all devices?
Image & Video Optimization | | steelintheair0 -
Where to host our videos
We're in process of moving HookahLounge.net to Hookah.org. We're upgrading all the software packages, adding features, etc. One of the things we're going to do is gradually add a lot of video reviews to our site (400+). All the videos are going to be hookah/shisha related of course. Should we host the videos on YouTube and put them on related pages in our website? (We have a hookah wiki section with a different page for every shisha flavors, hookah, etc). or Should we host it on another platform or our own server? SEO. I don't know how where we host the videos affects the ranking of those Wiki pages that the videos would be posted. View count. I think YouTube has a large number of viewers which would mean a lot more people will see our videos. That being said will that be mainly good for brand building? Or will I actually be able to put links on those pages and drive traffic to our site too? Thanks
Image & Video Optimization | | Heydarian0 -
Place pages
Anyone else having problems with google place pages? Create a page and then have it become merged with someone else's place page. Try to correct it to no avail? Try to delete it only to find that it still shows up?
Image & Video Optimization | | casper4340 -
Video Optimization
Our videos are not appearing in Google video search. We use Brightcove for our videos and thety are in embedded in the site as flash and html 5. We are using meta data on the Brightcove videos We have added a video sitemap and submitted it to GWT - but after several months, our videos are still not showing up Any ideas how we can address this problem and better optimize our videos for the search engines? While we post some of our videos on Youtube, we use Brightcove when we embed and publish the videos on our site
Image & Video Optimization | | tim.mcgovern0